Job Description

The Store Manager will be responsible for the overall operations, profitability, and
customer experience of our yarn and craft store, which specializes in high-quality yarns,
knitting, crochet, and other craft supplies. A key aspect of this role involves overseeing
and facilitating our in-store learning sessions, including knitting and crochet classes for
all skill levels. The ideal candidate will be a passionate crafter with strong retail
management experience, excellent interpersonal skills, and a genuine desire to foster a
vibrant and inspiring creative community.
Key Responsibilities:

• Retail Operations & Sales:

o Oversee daily store operations, ensuring a clean, organized, and visually
appealing environment.
o Achieve sales targets by effectively managing inventory, merchandising,
and promotional activities.
o Develop and implement strategies to increase foot traffic and customer
loyalty.
o Process sales transactions accurately using the POS system and handle
cash, credit, and gift card payments.
o Manage opening and closing procedures, including cash reconciliation
and security protocols.
o Monitor and manage store expenses within budget.

• Inventory Management:

o Conduct regular inventory counts and manage stock levels to prevent
overstocking or stockouts.
o Place orders with suppliers, negotiate favorable terms, and build strong
vendor relationships.
o Receive, unpack, and organize incoming merchandise efficiently.

• Customer Service Excellence: o Provide exceptional customer service, offering expert advice on yarn

types, patterns, tools, and craft techniques.
o Handle customer inquiries, complaints, and returns professionally and
efficiently, aiming for satisfactory resolutions.
o Build strong relationships with customers, fostering a sense of
community and belonging.

• Learning Sessions & Community Engagement:

o Develop, schedule, and promote a diverse range of knitting, crochet, and
workshops.
o Oversee the registration process for classes and manage class sizes.
o Ensure class materials and equipment are readily available and in good
condition.
o Organize and host crafting events, "knit nights," and community
gatherings to engage customers.
o Utilize social media and local marketing to promote classes and store
events.

• Marketing & Merchandising:

o Collaborate with the owner to develop marketing strategies and
promotional campaigns.
o Manage the store's social media presence (e.g., Instagram, Facebook)
with engaging content.
o Stay updated on industry trends, new products, and popular craft
techniques.

• Administrative Duties:

o Maintain accurate sales records, customer data, and employee files.
o Generate regular reports on sales performance, inventory, and class
registrations.
o Ensure compliance with all health, safety, and retail regulations.
Education & Experience:

• Bachelor's degree in Business Administration, Retail Management, or a related

field preferred.

• Minimum of 3-5 years of proven retail management experience, with a strong

preference for experience in specialty retail (e.g., craft stores, hobby shops,
boutiques).

• Demonstrable experience in managing a team.
• Experience with POS systems, inventory management software, and basic

accounting principles.
Skills & Knowledge:

• Knowledge in Knitting and Crochet: basic or beginner knowledge in both

knitting and crochet.

• Business Acumen: Strong understanding of retail metrics, sales forecasting,

inventory control, and profit margins.

• Leadership & Team Building: Proven ability to lead, motivate, and develop a

high-performing team.

• Exceptional Customer Service: A genuine passion for helping customers, with

a friendly, patient, and approachable demeanor.

• Communication Skills: Excellent verbal and written communication skills for

interacting with customers, staff, suppliers, and for marketing purposes.

• Organizational Skills: Highly organized with strong attention to detail, capable

of managing multiple tasks and priorities effectively.

• Problem-Solving: Ability to identify issues, analyze problems, and implement

effective solutions.

• Marketing & Social Media Savvy: Experience in utilizing social media for

business promotion and engaging with online communities.

• Adaptability: Ability to thrive in a dynamic retail environment and adapt to

changing trends and customer demands.

• Proficiency in Microsoft Office Suite (Word, Excel, Outlook) and Google

Workspace.