Job Description

Role Description

This is a full-time on-site role for a Social Media Specialist located in Dubai, United Arab Emirates. Social Media Specialist will be responsible for managing social media marketing campaigns, developing communication strategies, implementing content strategies, optimizing social media platforms, and writing engaging content.

Degree in Marketing, Communications, or related field

Key Responsibilities:

Content Creation:

Develop, curate, and manage engaging content (images, videos, written) that aligns with the brand voice. Write compelling and clear copy for social media posts, captions, and advertisements. Work closely with designers, photographers, and videographers to produce high-quality content. Possesses a strong understanding of the Middle Eastern perfume market and is capable of executing responsibilities effectively within this cultural and commercial context.

Community Management:

Engage with followers and respond to comments and messages in a timely and professional manner. Foster a positive and interactive online community.

Analytics and Reporting:

Monitor, analyze, and report on social media performance using analytics tools. Use insights to optimize content and strategy, and provide regular performance reports to the CEO.

Campaign Support:

Assist in planning and executing social media campaigns, including paid advertising, to achieve specific marketing objectives. Track and report on campaign effectiveness and ROI.

Trend Monitoring:

Stay updated on the latest social media trends, tools, and best practices. Incorporate new ideas and technologies to keep social media strategies fresh and effective.

Collaboration and Coordination:

Coordinate with cross-functional teams to ensure consistent brand messaging across all channels. Support team members and contribute to a collaborative work environment.

Professional Development:

Engage in continuous learning and development to stay at the forefront of social media marketing. Act as a subject matter expert in social media management. Maintain professionalism in all interactions.

Key Requirements:

Proven experience as a Social Media Specialist or similar role in the marketing services sector. Strong understanding of social media platforms, tools, and analytics. Excellent copywriting skills for crafting engaging social media content. Excellent communication and interpersonal skills. Creativity in developing engaging content and campaigns. Strong organizational and project management skills. Ability to work independently on multiple projects. Bachelor's degree in Marketing, Communications, or a related field. 2+ years of experience in social media management (required). Proficiency in English is required; Arabic is a plus. Work experience in a marketing agency is preferred.

How to Apply:

Please share your resume with us at alhaqdxb@gmail.com/contact@alhaqfragrances.com

Job Types:

Full-time, Permanent

Experience:

Social Media Management: 2+ years (Required) Marketing Services: 1 year (Required)

Languages:

English required Arabic preferred
Job Type: Full-time

Pay: AED3,500.00 - AED5,000.00 per month

Experience:

* Social Media Specialist: 2 years (Required)