Social Media Specialist

Dubai, DU, AE, United Arab Emirates

Job Description

Location: Dubai, United Arab Emirates

Employment Type: Full-time

Experience Level: 2+ years

Job Summary



We are seeking a dynamic Social Media Specialist to enhance our brand and our clients' digital presence. You will create, manage, and grow social media accounts for our global client base across various platforms, while designing and executing engaging campaigns to drive brand awareness, engagement, and business growth. This role requires creativity, analytical skills, and fluency in Arabic and English to craft compelling content for diverse audiences.

Key Responsibilities



? Social Media Account Management:



? Create and manage social media accounts for clients on platforms such as Instagram, LinkedIn, X, Facebook, TikTok and YouTube. ? Schedule and publish content in Arabic and English, ensuring consistency in brand voice, tone, and visual identity for DODEAL and each client. ? Monitor account performance, respond to comments and messages in both languages, and foster community engagement.

? Campaign Strategy & Execution:



? Develop and launch social media campaigns to support DODEAL's marketing goals and clients' objectives, including product launches, brand awareness, and lead generation.

?Collaborate with internal marketing, design, and development teams to create bilingual content, including graphics, videos, and copy.

? Manage paid advertising campaigns (e.g., Meta Ads, TikTok Ads, Snap Ads, LinkedIn Ads, Google Ads) to maximize ROI and reach target global and regional audiences.

? Analytics & Optimization:



? Track and analyze campaign and account performance using tools like Sprout Social, Hootsuite, Google Analytics, or platform insights.

? Generate detailed reports on key metrics (e.g., engagement, impressions, conversions) and provide data-driven recommendations for improvement.

? Conduct testing to optimize campaign performance and content strategies.

? Client Collaboration:



? Work closely with clients to understand their brand, goals, and target audiences, ensuring social media strategies align with their vision.

? Present campaign plans, progress reports, and performance insights to clients in Arabic or English, based on their preference.

? Brand Strategy:



? Develop and implement social media strategies to enhance clients' brand visibility and reputation.

? Conduct competitor analysis and audience research to identify opportunities for growth and differentiation, particularly in Arabic-speaking markets.

? Stay updated on social media trends, algorithms, and best practices to ensure content remains relevant and engaging.

Requirements :



? 2+ years of experience in social media management, preferably in an agency or client-facing role.

? Fluency in Arabic and English (written and verbal), with the ability to create and communicate content effectively in both languages.

? Bachelor's degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience) preferred.

? Proven success in creating and managing social media accounts and running high-impact campaigns across multiple platforms.

? Expertise in social media tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics, Meta Business Suite) preferred.

? Strong understanding of paid social advertising, and influencer marketing.

? Ability to manage multiple client accounts, prioritize tasks, and meet deadlines in a fast-paced environment

Company Overview



DODEAL is a multinational technology and marketing company delivering innovative marketing, branding, and software solutions to clients worldwide. Our mission is to empower businesses with cutting-edge strategies and tools to thrive in the digital landscape. With a global client base spanning various industries, we combine creativity, technology, and data-driven insights to deliver exceptional results.

How to Apply



Please submit your resume, a cover letter, and a portfolio showcasing social media accounts and campaigns you've managed to

hr@dodeal.com

. We're excited to see how you can amplify DODEAL's and our clients' success!

Job Type: Full-time

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Job Detail

  • Job Id
    JD1909813
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Dubai, DU, AE, United Arab Emirates
  • Education
    Not mentioned