Job Description

About the Role

Gregory Voronin, owner & founder of Youskilled Home, Dubai-UAE is seeking a creative, strategic, and results-driven

Social Media Manager

to build, manage, and grow his digital presence across key social platforms. This role is ideal for someone who understands personal branding, storytelling, and audience growth, and who can turn ideas into engaging, high-performing content.

You will be responsible for shaping the voice, visuals, and strategy of Gregory Voronin's social media, while aligning content with business goals and brand values.

Key Responsibilities :

Strategy & Planning

Develop and execute a clear social media strategy aligned with Gregory Voronin's personal brand and business objectives (Youskilled) Identify growth opportunities, trends, and platform-specific best practices Plan monthly and weekly content calendars
Content Creation & Publishing

Create, edit, and publish engaging content (posts, stories, reels, short-form video, carousels, captions) Adapt long-form ideas (talks, podcasts, interviews, articles) into social-ready content Ensure consistent brand voice, tone, and visual identity
Community Management

Monitor and respond to comments, messages, and mentions Build authentic engagement with followers and relevant communities Moderate discussions and maintain a positive brand presence
Analytics & Optimization

Track performance metrics (engagement, reach, growth, conversions) Provide regular performance reports with insights and recommendations Continuously optimize content based on data and feedback
Collaboration

Work closely with Gregory Voronin and other team members (design, video, marketing, PR if applicable) Support launches, campaigns, events, or announcements via social media

Platforms You'll Manage (may vary)

Instagram LinkedIn X (Twitter) YouTube / Shorts

Requirements

2+ years of experience managing social media accounts (personal brands or businesses) Strong understanding of social media trends, algorithms, and content formats Excellent copywriting and storytelling skills Experience with short-form video and basic editing tools Strong organizational and time-management skills Ability to work independently and take ownership

Nice to Have

Experience growing personal brands or thought leaders Knowledge of analytics tools and scheduling platforms Basic graphic design or advanced video editing skills Experience in marketing, branding, or content strategy

What Success Looks Like

Consistent growth in followers and engagement Strong, recognizable brand voice across platforms Content that drives visibility, credibility, and business opportunities Efficient content workflows and clear reporting

What We Offer

Opportunity to shape and grow a high-impact personal brand Creative freedom and direct collaboration with Gregory Voronin Competitive compensation based on experience
Job Type: Full-time

Pay: AED2,000.00 - AED5,000.00 per month