Create visually stunning and engaging content across various social media platforms including Instagram and TikTok to drive online presence
Operate professional photography and videography equipment, as well as editing software, to create engaging content for social media promotional purposes.
Writing appealing text captions to accompany high-quality images and videos.
Develop content plans and curate monthly content calendars that aggregate the activity of the hotel and align with brand guidelines.
Collaborate with Food and beverage leaders to obtain consolidated content for the social media channels of the restaurants.
Schedule and publish content on all channels, optimizing timing and frequency to maximise reach and impact.
Plan and execute social media campaigns events and day-to-day activities.
Engage with our online community, responding to comments, queries, and inquiries in a timely and professional manner.
Monitor brand\xe2\x80\x99s reputation and online presence, ensuring relevant engagements, and managing content effectively.
Utilise social listening tools to measure the online presence of our brand, collecting data and insights to influence content strategy.
Support the marketing team at live and online events, capturing high-quality videos and photos for promotional use.
Produce short video content on a regular basis to drive the social media posts.
Implement paid social media advertising campaigns to target specific audiences and achieve desired conversion goals.
Stay up-to-date with latest trends and best practices in digital marketing, including SEO, audience targeting, and campaign optimisation.
Maintain weekly and monthly analysis reporting of all channels and campaign tracking to evaluate the ROI of the existing activities.
Conduct competitive analysis to identify market trends and leverage them for campaign success.
What are we looking for?
Previous work experience working in restaurants
Proven experience as a Content Creator with a strong portfolio showcasing expertise in photography, videography, and reel creation for Instagram, TikTok, Snapchat, YouTube, or other social media platforms.
Proficiency in using professional photography and videography equipment, editing software such as Zoom, Adobe Premiere Pro, Final Cut Pro, Photoshop, and CapCut, etc.
Solid knowledge of social media platforms such as Meta, Snapchat, YouTube, TikTok, and other platforms, and their specific requirements for content creation and engagement.
Strong creative and visual storytelling skills, with an eye for aesthetics and attention to detail.
Excellent written and verbal communication skills, with the ability to adapt the brand\'s voice across different platforms.
Familiarity with social media management tools and analytics platforms for scheduling, publishing, and measuring content performance.
Knowledge of digital marketing principles and best practices, including SEO, audience targeting, and campaign optimisation.
Ability to work independently and collaboratively in a fast-paced, deadline-driven environment.
Knowledge and experience with professional camera expertise and qualifications
Strong organisational and time management skills, with the ability to handle multiple projects simultaneously.