Seo Specialist

Dubai, United Arab Emirates

Job Description

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world\'s most admired and innovative brands. Al-Futtaim Group\xe2\x80\x99s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate. By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day
Overview of the role: Drive organic growth through best-in-class SEO strategy and execution
What you will do:- Description of Accountability:
  • You will leverage your deep experience in search engine optimization strategy and technical execution to drive significant organic search traffic and user engagement growth for our various websites in various verticals (Home, Fashion, Toys, etc.)

  • Create a comprehensive SEO strategy for each of our Brand websites and prioritize a roadmap of the top 10+ SEO tasks to implement for each brand.

  • Conduct in-depth technical SEO audit, detailed log file analysis, and a robust competitive assessment to benchmark our performance and identify areas of opportunity to drive significant growth

  • Coordinate with marketing and website development on new brand launches to ensure proper infrastructure is set up from SEO perspective.

  • Work with brand marketing and content team to drive SEO through content creation and content programming. Propose changes to website design, content, linking and other variables to enhance SEO positions for target keywords.

  • Implement SEO changes and updates (meta description, page titles, schema markup, microdata, etc.) to maximize our ranking

  • Provide detailed competitive analysis and ensure we are maintaining authority across key business units and keyword themes

SEO Strategy
  • Creation and execution of strategy
  • Creation and execution of roadmap
Optimization
  • Keywords optimization
  • Website \xe2\x80\x9cmaintenance\xe2\x80\x9d
  • Misc
Reporting & Analysis
  • Organic Growth
Competition Analysis Teamwork
  • Create relationship & workflows within the department
  • Work with all the brands you are in charge of
Personal Development
  • Develop knowledge into advanced SEO tools (SEMRush. ahrefs, Deepcrawl etc..)

Required Skills to be successful:
  • Advance expertise of SEO related tools: (SEMRush, ahrefs, DeepCrawl, ScreamingFrog etc.)
  • Expertise using Google Analytics, Google Search Console (Bing Webmaster Tools is a plus)
  • Google Analytics Individual Qualification (IQ) Strong Web analytics experience (Google Analytics, SiteCatalyst).
  • Advanced proficiency with HTML5, CSS3 and front-end web programming languages
  • Comfortable using BI tools (Tableau, Power BI)
  • Advanced skills in MS Excel

What equips you for the role:
  • Bachelor Degree
  • 4-5 years\xe2\x80\x99 in an eCommerce environment (retail is a plus)
  • Proven track record of growing organic visibility and traffic for industry leading brands in a competitive search landscape
  • Strong technical aptitude with the ability to analyze data, interpret information and trends in large amounts of data to develop actionable recommendations
  • Excellent communication (both written and verbal) and presentation skills \xe2\x80\x93 proven experience of presenting data to a non-technical audience
  • Team player with ability to self-learn
  • Experience in Budgeting
  • Data driven mindset
  • English mandatory
  • Taking Initiative
  • Drive for Results
  • Strategic Planning
  • Analytical Skills
  • Excel competence
  • Good communication skills (verbal and written)
  • Strong/excellent attention to detail
About Al-Futtaim Retail Al-Futtaim Retail has established itself as one of the leaders in Retail across the Middle East, Africa & Asia over the past 30 years. We have developed partnerships with some of the biggest and most respected Brands in the world including IKEA, ACE and Toys R Us in the Middle East and the Inditex Group of Brands (Zara, Mango, Bershka and P&B) across Asia. We are also one of the largest Global partners of Marks and Spencer\xe2\x80\x99s in both regions with over 75 stores offering both fashion & food options.

Most recently we have been responsible for bringing brands to the Middle East for the first time with the exciting launches of Watsons and B&Q and we aim to continue to be agile and adaptive to our markets with new launches and further development. For this to be possible we aim to recruit the best talent from all backgrounds who will continue to challenge and develop our diverse workforce which includes over 100 nationalities across 12 countries. Join us today and make a difference\xe2\x80\xa6

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Job Detail

  • Job Id
    JD1491742
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Dubai, United Arab Emirates
  • Education
    Not mentioned