Job Description

DESCRIPTION \xe2\x97\x8f Handling core SEO initiatives, including site architecture, keyword research, on-page optimisation and content optimisation across multiple languages \xe2\x97\x8f Able to create reports related to current rankings, content audits, competitor analysis and keyword gaps \xe2\x97\x8f Able to provide feedback to colleagues on new features and future products \xe2\x97\x8f Collaborate with Product Managers to ensure high SEO standards are accurately followed on new products and features RESPONSIBILITIES: \xe2\x97\x8f Develop and implement SEO strategies that drive organic traffic and increase search engine rankings for our website and content in the cryptocurrency industry \xe2\x97\x8f Conduct keyword research and analysis to identify new opportunities for content creation and optimization \xe2\x97\x8f Optimize on-page and off-page SEO elements including content, meta tags, header tags, internal linking, and backlinks \xe2\x97\x8f Stay up-to-date with the latest trends, technologies, and algorithms related to SEO in the cryptocurrency industry \xe2\x97\x8f Collaborate with the content team to ensure all website content is optimized for search engines and meets SEO best practices \xe2\x97\x8f Monitor and analyze website traffic and performance metrics to identify areas for improvement and opportunities for growth \xe2\x97\x8f Develop and maintain relationships with influencers, bloggers, and media outlets in the cryptocurrency industry to acquire backlinks and increase online visibility \xe2\x97\x8f Provide regular reporting and analysis of SEO performance metrics to senior management and other stakeholders \xe2\x97\x8f Supporting PR and performance marketing team to drive traffic and conversion rates. \xe2\x97\x8f Able to work on display and digital campaigns. \xe2\x97\x8f Manage and prioritize tasks and projects effectively, ensuring that deadlines are met and objectives are achieved. Requirements: \xe2\x97\x8f Bachelor\'s degree in Marketing, Business, Computer Science, or related field \xe2\x97\x8f Minimum of 5 years of experience in SEO with a proven track record of success in the cryptocurrency industry \xe2\x97\x8f Strong understanding of cryptocurrency industry and the terminology used within it \xe2\x97\x8f Solid understanding of SEO best practices and search engine algorithms \xe2\x97\x8f Proficiency with SEO tools such as Google Analytics, SEMrush, Ahrefs, and Moz \xe2\x97\x8f Experience with CMS platforms such as WordPress, Drupal, or Joomla \xe2\x97\x8f Excellent written and verbal communication skills \xe2\x97\x8f Strong analytical and problem-solving skills \xe2\x97\x8f Ability to work independently and as part of a team in a fast-paced, dynamic environment \xe2\x97\x8f Ability to prioritize and manage multiple tasks and projects effectively \xe2\x97\x8f Passionate about SEO and keeping up with industry trends and developments. Job Type: Full-time Salary: AED5,000.00 - AED15,000.00 per month Expected Start Date: 07/07/2023