Job Description

Job Opportunity for Senior Social Media Editor

Job Summary: As Senior Social Media Editor for an international news channel, you will be responsible for developing and implementing the social media strategy to drive engagement, expand the channel's reach, and enhance brand awareness across various social media platforms. You will lead a team of social media specialists and collaborate closely with editorial, marketing, and technical teams to ensure effective social media integration and alignment with the channel's objectives.

Role & Responsibilities: Social Media Strategy Development: Develop a comprehensive social media strategy aligned with the channel's goals, target audience, and brand identity. Identify new opportunities, emerging trends, and innovative approaches to enhance the channel's social media presence. Lead a team of social media specialists, providing guidance, mentorship, and performance feedback. Collaborate with the editorial team to develop social media content plans that align with news coverage and audience interests. Provide regular reports and insights to stakeholders, highlighting trends, opportunities, and recommendations for improvement.

Education & Skills: Bachelor's degree in Marketing, Communications, Journalism, or a related field. Proven work experience in social media management. Strong understanding of social media platforms, tools, trends, and best practices. Demonstrated experience in developing and implementing successful social media strategies. Proficient in content creation, copywriting, and multimedia production. Excellent written and verbal communication skills. Strong leadership and team management abilities. Analytical mindset with the ability to interpret data and derive actionable insights. Familiarity with social media advertising and promotion. Ability to work in a fast-paced, deadline-driven environment. Knowledge of international news, current events, and media landscape.