INK is afull-service advertising agency looking to hire professional senior marketing strategist with deep knowledge in branding, PR, communications, and marketing strategy with excellent knowledge in thegovernment sector with the below Responsibilities A senior marketing executive typically has a wide range of responsibilities, which can include:
Developing and implementing marketing strategies, plans, and campaigns that meet organizational goals
Participating in strategic planning to identify new opportunities for growth within the industry
Developing pricing strategies to attract customers while ensuring profit margins stay within acceptable limits
Recommending changes to products or services based on consumer feedback
Identifying opportunities for new business ventures by researching industries and markets
Creating and distributing marketing materials such as brochures, flyers, catalogs, or advertisements
Managing a company\xe2\x80\x99s advertising campaign by selecting appropriate media outlets and creating ads
Managing budgets for all advertising campaigns, including print materials, radio, television, online ads, and other forms of media
Conducting market research to identify potential customers and develop strategies to reach them