Senior Manager Product Development & Marketing

United Arab Emirates, United Arab Emirates

Job Description

:
  • Develop and execute comprehensive marketing strategies and plans to increase product demand and sales, aligned with the overall business objectives.
  • Conduct market research and analysis to identify customer needs, market trends, and competitive landscape, and translate these insights into actionable strategies.
  • Lead the development and launch of new products, working closely with cross-functional teams, including product managers, engineers, designers, and sales teams.
  • Collaborate with internal stakeholders to ensure alignment between marketing and product development activities, ensuring consistent messaging and seamless customer experiences.
  • Communicate cycle of product development incremental improvements and new initiatives to align planning and execution with all essential business units across the organisation
  • Define and monitor key performance indicators (KPIs) to measure the effectiveness of marketing initiatives, product performance, and customer satisfaction by also defining timelines and roadmap for product development releases and launch of new product.
  • Utilize data-driven approaches to assess and optimize marketing campaigns, product offerings, and customer journeys to achieve maximum impact and ROI and in leveraging scientific, data-driven approaches to support product development decisions
  • Identify and explore new market opportunities and emerging trends, providing recommendations for product enhancements and new product development.
  • Oversee the creation of persuasive marketing content, including sales collateral, product presentations, website content, and other promotional materials.
  • Create a go-to-market approach for Digital products and services; including definition of Customer Segments, Channel strategy and Customer Relationships. Provide recommendations on marketing mix to widen the market appeal and increase the competitiveness of offerings. Iterate and update our understanding of customers\' needs and our go-to-market approach
  • Develop content that reflects the brand identity and can be used in corporate presentations, websites and company publications. Improve the brand value and attract new customers by demonstrating a clear understanding of their needs and our organization\'s ability to serve them in the most effective way
  • Manage and mentor a team of marketing and product development professionals, fostering a culture of collaboration, innovation, and continuous learning.
  • Collaborate closely with product management teams to understand product features, benefits, and differentiation, translating them into compelling marketing messages.
  • Leverage digital channels to enhance brand visibility and engagement, and to drive product awareness and sales
About Us:

Trade is the lifeblood of the global economy, creating opportunities and improving the quality of life for people around the world. DP World exists to make the world\'s trade flow better, changing what\'s possible for the customers and communities we serve globally.

With a dedicated, diverse and professional team of more than 106,500 employees from 158 nationalities, spanning 73 countries on six continents, DP World is pushing trade further and faster towards a seamless supply chain that\'s fit for the future.

We\'re rapidly transforming and integrating our businesses -- Ports and Terminals, Marine Services, Logistics and Technology - and uniting our global infrastructure with local expertise to create stronger, more efficient end-to-end supply chain solutions that can change the way the world trades.

What\'s more, we\'re reshaping the future by investing in innovation. From intelligent delivery systems to automated warehouse stacking, we\'re at the cutting edge of disruptive technology, pushing the sector towards better ways to trade, minimizing disruptions from the factory floor to the customer\'s door.

We make trade flow to change what\'s possible for everyone.

About the Team:

Meet the dedicated People and Talent Management teams from DP World at the careers fair.

With a collective passion for nurturing talent and fostering growth, our team is at the heart of DP World\'s thriving workforce. We are committed to identifying potential, facilitating development, and ensuring every team member achieves their professional aspirations.

Our team members come equipped with diverse experiences and profound knowledge in talent management, making them the perfect guides

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Job Detail

  • Job Id
    JD1606054
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    United Arab Emirates, United Arab Emirates
  • Education
    Not mentioned