Company Description Present in over 100 countries and employing nearly 80,000 professionals, Publicis Groupe is the third largest communications group in the world. Publicis Groupe is listed on the Euronext Paris [FR0000130577] and is part of the CAC 40 index. Active across the entire value chain, Publicis Groupe offers its major clients a transversal, unified and fluid model allowing them access to all the Groupe’s tools and expertise around the world through the mantra "The Power of One".
We are looking for candidates who possess the ability to think both creatively and analytically. Content manager duties include producing and publishing content, writing, editing and proofreading, formulating content strategies and managing a content team, among other tasks. The Sr. Content Manager should be comfortable finding creative ways of building an online presence, as well as using analytics in the formulation of a content strategy. Here, content is defined as multimedia articles, blog posts, images or videos that aid in fostering engagement online. The candidate should possess the ability to think platform up and consumer first. Responsibilities:
Motivate the team to create a collaborative, innovative and ambitious environment
Writing, editing and proofreading content
Manage content across all platforms, including email and social media
Stay atop of current content and technology trends and how those may affect your client business
Serve as the main point of contact for quality assurance across all phases of content development
Formulating a cross-platform content strategy
Brainstorm with team members to develop new ideas
Provide editorial, creative and technical support to team members
Track web analytics to ascertain content engagement levels
Perform consistently against all published KPI's and scorecard objectives
Monitor high performance content brands for case studies and best practices
Ensure participation in the regional and global awards that define the industry
-Writing, presenting, and publishing work - ensure thought leadership pieces on Content are published in industry portals by the team
Lead one or two products within one of the 4 verticals
Ensure a high tier score in the client evaluations year on year
Presenting, designing or facilitating technical workshops for the team and clients
Lead the content approval process with the client, with the necessary assistance from creative / art direction leads
Qualifications
Bachelor's degree in communications, journalism, English or related field
Bi-lingual (English / Arabic) proficiency is ideal
3-4 years agency experience or in a similar role
Excellent written and verbal communication skills
Highly computer literate and advanced knowledge of HTML
Proficiency with popular content management systems
Experience with social media management
Creativity and the ability to develop original content
Ability to develop content that provokes engagement
Strong leadership qualities
Ideally adept at keyword placement and SEO best practices, but not mandatory
Experience in the retail sector is ideal but not mandatory
Experience working with Utilities sector or Government / Semi-Government sector would be preferred
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