A leading bank in Dubai is seeking an experienced Senior Analytics Manager to join its growing Data & Analytics team. This role will be instrumental in driving data-driven insights and supporting marketing and business optimisation through advanced analytics. Key responsibilities: - Lead data analytics initiatives focusing on CRM, traditional display ads, marketing optimisation, and SEO strategies - Conduct detailed forecasting, efficiency analysis, and performance metrics for job postings and marketing campaigns - Oversee data collection, cleansing, and integration processes to ensure accuracy and reliability for strategic decision-making - Collaborate with internal teams to develop data solutions and deliver actionable insights - Provide expertise in managing and analysing customer data to enhance marketing and sales outcomes Requirements: - Strong SQL expertise with the ability to build complex queries and optimize database performance - Experience with data visualisation tools such as Looker, Power BI, or Tableau - Exposure to Google Tag Manager is a plus - Proven track record of handling customer data in sales or marketing settings - Demonstrated experience in managing stakeholders and leading cross-functional projects
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