Job Description

Role Purpose

The Senior Digital Sales Manager will lead and scale Octopus Digital's industrial digital transformation and enterprise software sales across the UAE and wider Middle East. The role focuses on driving high-value solution sales in

Industrial Digitalization (Industry 4.0), IoT, Asset Performance Management, Digital Factory, Energy Optimization and associated digital transformation solutions

selling while building long-term strategic relationships with C-level stakeholders across key industries.


This role combines

strategic account leadership, consultative selling, and regional market development

, positioning Octopus Digital as a trusted digital transformation partner.

Key Responsibilities

Strategic Sales & Business Growth

Define and execute the regional digital sales strategy aligned with Octopus Digital's growth objectives across UAE and GCC. Drive revenue growth through

enterprise digital transformation programs

, multi-year contracts, and solution-based selling. Own and manage

end-to-end sales cycles

for large-scale digital, automation, and software-driven projects. Build and maintain a robust pipeline of

high-value opportunities

across industrial and infrastructure sectors.

Enterprise & C-Level Engagement

Act as a trusted advisor to

Digital Leaders, Plant Heads, and Government stakeholders

, aligning technology roadmaps with business, sustainability, and efficiency goals. Lead digital maturity assessments, value discovery workshops, and executive presentations. Position Octopus Digital's solutions as enablers of

Industry 4.0, operational excellence, and data-driven decision-making

.

Digital Solutions & Portfolio Leadership

Lead of sales: + Industrial Digital Platforms (IoT and Analytics) + Asset Performance Management (APM) & Predictive Analytics
+ Manufacturing Execution Systems (MES)
+ Energy Management & Sustainability Solutions
+ Digital Twin, Cloud & Edge Solutions
Translate complex technical solutions into

clear business value propositions

.

Account & Partner Management

Develop and manage strategic key accounts across: + Energy, Utilities & Water + Oil & Gas & Chemicals
+ Manufacturing, Metals, Cement & Mining
+ Food & Beverage & Life Sciences
+ Infrastructure, Smart Cities & Data Centers
Build and manage relationships with

system integrators, EPCs, technology partners, and hyperscalers

. Drive joint go-to-market initiatives and ecosystem-led growth.

Cross-functional Leadership

Collaborate closely with

solution architects, engineering, delivery, and marketing teams

to ensure successful project execution. Support proposal development, commercial negotiations, and contract closure. Ensure customer success, reference creation, and long-term account expansion.

Key Performance Indicators (KPIs)

Annual digital sales revenue and growth targets Pipeline value, conversion rate, and deal size Strategic account penetration and retention Partner-driven revenue contribution Customer satisfaction and long-term contract renewals

Required Qualifications & Experience

10+ years of experience

in B2B sales within

industrial digital transformation, enterprise software, or automation

Proven success selling

industrial software, IoT, or analytics platforms

Strong experience across

Middle East markets

, preferably UAE & KSA Demonstrated ability to manage

multi-million-dollar digital transformation programs

Strong background in

consultative, solution-led enterprise selling

Experience working with

government entities, utilities, and large industrial enterprises

Bachelor's degree in engineering (Electrical / Automation / Computer or related) * MBA or executive leadership education is a strong advantage