Job Requisition ID: 158542

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world\'s most admired and innovative brands. Al-Futtaim Group\'s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.

Overview of the role
This position is responsible for a portfolio of personalization and retail media products across the Al-Futtaim Group Customer Ecosystem to delight users with personalized experiences across all consumer-facing channels.

What you will do

You will be responsible for product planning and implementation throughout the product lifecycle, including gathering and prioritizing product and stakeholders\' requirements, defining the product strategy and working closely with a strong team of data practitioners, marketing and other product teams to ensure the success of the personalization and retail media product portfolio.

To be more specific, you will:

• Manage a portfolio of data & ML-based products to enhance customer engagement, activation, and retention by delighting customers with personalized experiences.
• Set the roadmap and product priorities to provide users with relevant personalized experiences, while balancing out different business goals.
• Liaise and collaborate with key stakeholders and leadership to champion the personalization and retail media agenda and strategy.
• Define and track the objectives and key success measures for the team.
• Ensure that technical colleagues understand the commercial context, strategy, and product priorities necessary to manage the product and experimentation pipeline.
• Work closely with various surface owners to build personalization and ad delivery products that integrate across channels.
• Engage with technical, product, design, and business stakeholders to prioritize initiatives and deliver value to the business and users.
• Manage external agency and multiple vendor relationships as related to CRM, loyalty, and data platform management.
• Be the expert for all data-related topics and stay up to date with trends and leading technologies in the data & AI space, such as GenAI.

Required Skills to be successful

• Extensive experience working on teams that used data-driven processes to put new Machine Learning models into production, set solid metrics goals, had a successful launch, and showed continuous improvement on KPIs after the system was in production.

• Track record leading cross-functional squads of engineers and data practitioners fully adopting agile practices and methodology to deliver world-class products.
• Strong knowledge of data tech stack and tools such as SQL, Microsoft Azure, Databricks, Apache Spark, PowerBI, Azure OpenAI Studio, etc.
• Experience working in a "direct-to-consumer" environment is preferred
• Experience developing or running a brand loyalty program is preferred
• Experience working as part of a large business conglomerate operating in multiple markets is preferred

What equips you for the role

• College degree

• 5-7 years of experience in product management and delivery of personalization solutions to enhance customer experiences.

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Al-Futtaim