Restaurants and Bars Marketing Manager Full timeFour Seasons Resort Dubai at Jumeirah BeachThe Restaurant and Bar Marketing Manager sets and executes the media / marketing strategy for restaurants and bars. In conjugation with the Restaurant General Managers, Director of Marketing, Senior Director of PR, and Director of Food and Beverage, the Restaurant and Bar Marketing Manager plays an integral role in the development and execution of the Restaurants and Bars annual strategic marketing plan comprised of public relations, social media, and marketing communications strategies that support the business objectives. Through strategic thinking and execution, increase awareness and visibility of the outlets and its food and beverage offerings and team, the Restaurant & Bar Marketing Manager also contributes to driving traffic and revenues.Four Seasons Dubai at Jumeirah Beach includes five outlets options - from the beachfront Sea Fu restaurant to the rooftop Mercury Lounge, and it includes 237 Dubai luxury hotel rooms \xe2\x80\x93 including 49 suites \xe2\x80\x93 subtle Arabic design motifs blend with cool, contemporary style, featuring soft backgrounds of blue or green. Dubai is the second largest of the seven Emirates that make up the United Arab Emirates, Dubai is located on the southern shore of the Arabian Gulf. Has a Sub- tropical, arid climate.Join our TeamWork on a team that is built on mutual respect, collaboration, excellent service.Four Seasons provides employees with the same level of care that we expect to be shared with our guests.Four Seasons have been ranked in FORTUNE Magazine\'s 100 best companies to work for since 1998.ResponsibilitiesRestaurant OperationsExecutes all key Restaurant and Bar Marketing initiatives as defined belowDevelops annual R&B marketing strategy and action plan (per FS Guidelines), co-develop and execute business goals Preserves brand and concept integrity in all elements of the marketing processDesign and implement innovative programs and campaigns that increase awareness of R&B, its offerings and dynamic teamLeads in R&B\xe2\x80\x99s digital strategy with a proactive and creative approach to all available digital and electronic marketing platforms from planning to implementation and reporting. Actively manages Four Seasons proprietary R&B websites, ensuring alignment with the R&B\xe2\x80\x99s positioning and business objectives and creative storytellingEnsure up-to-date information on partner and third-party websitesOversee R&B online reputation management by monitoring and ensuring appropriate management of third-party review sitesManage the restaurants\xe2\x80\x99 databases, always striving to increase subscribers whilst remaining compliant with privacy laws, Four Seasons Privacy Policy as well as established internal policies and protocols for the creation and maintenance of \xe2\x80\x9clocal mailing lists\xe2\x80\x9d and the use of Four Seasons\xe2\x80\x99 platforms for marketing and promotional emails Manages R&B social media channels, from strategy to content creation, daily channel management and reportingCurating and creating relevant and engaging content, telling a story consistent with the outlets and Four Seasons while increasing following and engagementLeverage social media channels to amplify key messages and activities, elevating the importance of search as well as strategic and creative communicationIllustrate the power and resulting impact of a strategic social presence through effective monitoring and evaluation toolsPursue and coordinate social media influencer visits and utilize available programs to integrate proper User Generated ContentMonitor social media conversations relevant to industry, luxury, local, and International marketsWork closely with Restaurant GMs, Executive Chefs and Beverage Managers to identify and produce social media content opportunities and have presence at relative R&B eventsDevelop partnership/ sponsorship opportunitiesCoordinate any promotional menus with the Executive Chef and Restaurant General Manager as well as beverage menus with Beverage ManagerProject manage each collateral item, including the negotiation of costs, a production timeline and the editing of each draft, and ensure final artwork is signed off by all required signees, prior to distribution Coordination of F&B and R&B participation in corporate global campaignsIn partnership with PRD, coordinates and oversees any R&B related photo- and video shoots to ensure all R&B visual assets are in line with the FS brand standardsMaintains Hotel\xe2\x80\x99s image library and video banks with related R&B content, and obtain all signed usage rights as neededPeople ManagementMaintains positive client and media relationsPlays a key role in reputation management, acting as a strategic communications advisor to management by keeping track of public attitudes, developing key messages and managing potential issues and organize responsesParticipate in local R&B community and industry events, building a strong rapport city-wideAttend internal meetings for R&B and will be actively involved in maintaining communication and promotional calendarsMaintain a harmonious and professional relationship with co-workers, supervisors and all departmentsFinancial ManagementEnsures R&B is meeting GOR Control Restaurant Marketing Budget Works closely with the Restaurant GMs and Executive Chefs to develop strategic annual marketing plans including promotional and marketing activities and calendars to feed relevant owned communication channels to stimulate revenue opportunitiesLeads in R&B digital marketing included but not limited to PPC, SEO/SEM, and digital advertising and e-commerce (as needed) to ensure messaging and creative is aligned across all activitiesTrack ROI and present monthly results of digital marketing and social media efforts on a monthly, quarterly, and annual basisAbility to process relevant invoices and purchase orders, and maintain operational expenses for monthly expense management Preferred Qualifications and SkillsKey Behavioral CompetencesExceptional communication (written and verbal) and interpersonal (coaching, coordinating) skills, required to support a diverse team of employees, consultants and agencies on a daily basis Able to achieve under pressure - multiple tasks and time constraints Excellent project management skills - able to conceive and implement projects from start to finish, manage processes and expectations, and build commitment to deadlines, both individually or in a matrix structure with multiple managers and indirect stakeholdersPro-active and inquisitive mind set to develop problem solving, decision making, conflict resolution and strategic thinking skillsUnderstands R&B marketplace; well-informed of market trends and user behaviors, including leading marketing strategies unique to this category and evaluating the competition\xe2\x80\x99s marketing communications activities and implements change as dictated by market requirementsWell-organized, able to set priorities and be detail-oriented Is an ambassador of the Restaurant and Bar at all times, both inside and out into the communityTechnical Skills and KnowledgeExcellent writing, presentation and communications skills, with a strong sense of quality and a creative mind setPhotography skills and an eye for aestheticMedia relations experienceDemonstrated knowledge emerging trends and evolution of social media applicationsKnowledge of production methods in graphic arts and collateralComputer savvy with Microsoft Office and various design programs including but not limited to Adobe Photoshop, Illustrator, and InDesignWhat to Expect: You Will....Be part of a cohesive team with opportunities to build a successful career with global potential.Have the opportunity to engage in diverse and challenging work.Be recognized for excellence.

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