About Wavemaker We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. The Wavemaker way is globally consistent. Fueled by the world’s most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales. Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster. We know it’s not easy, but if it’s in you, we will get it out of you. Our 7,600 people across 90 markets provoke growth for some of the world’s leading brands and businesses. Our attitude of Positive Provocation is enabled by:

• deep knowledge we have of our clients’ business
• confidence to challenge what’s gone before
• the support to go further than we thought possible

We are a part of GroupM, WPP’s global media investment management company. Discover more on wavemakerglobal.com, Twitter and LinkedIn

Reporting to: Account Director
Role context:

• The digital operations executive is responsible for managing the operations and trafficking of digital campaigns including biddable media.
• The digital operations executive manages end to end campaign operations and technical implementation including tag management, tracking architecture.

Core responsibilities:

• Manage all aspects of ad operations (AdOps)
• Ad trafficking, inventory management, QA creative tags and sending screenshots to clients.
• Tracking reports (DFA, MediaMind), and campaign optimizations.
• Post-campaign process tracking, management, IO reconciliation, and final reports and work with the billing department.
• Projects manage the implementation of all custom ad campaigns.
• Effectively communicate with client campaign owners to secure advertising assets, troubleshoot issues and optimize campaigns.
• Manage relationships publisher ops teams for QA and trafficking for media executions.
• Manage media owner specs and keep up to date with new advertising technologies.
• Ensuring delivery of performance targets for clients.
• Delivery and analysis of weekly performance reports.
• Oversee campaign results analysis and help translate information into observations/lessons learned.
• Oversee and develop campaign analysis and provide clients with strategic recommendations.
• Attend weekly status and monthly status meetings.
• Analyse engagement metrics to optimize campaign performance.
• Create a measurement framework for set KPIs.
• Creation and optimization of paid social campaigns.
• Reporting and analysis of paid media and audience analysis.

Required skills / experience:

• A real team player.
• 6 month - 1 year experience in a similar role.
• Ability to take responsibility for own work; to make sure that others deliver in support of you if required.
• Quick to learn, and keen to develop.
• Attention to detail.
• Ability to fit into the character of the company whilst still bringing individuality.