The Regional Director for Middle East North Africa (MENA) has overall responsibility for the development and implementation of member programs and events in the MENA region. Reporting directly to the Chief Operating Officer and Executive Vice President, this role oversees the team based out of the Middle East North Africa office.
Overall responsibilities include, but are not limited to:
Strategic planning / scheduling / budgeting for the MENA region
Membership recruitment and retention including development and management of member services
Coordinating the MENA safety program including the MENA Ride and Water Park Safety Reports
Establishing education strategy and program delivery and execution in MENA (webinars, live chats, in-person and virtual conferences, educational tours, and the IAAPA Expo Middle East education conference)
Directing strategy for all regional events in MENA and IAAPA Expo Middle East, including execution oversight for all marketing, educational programming, and MENA signature events Partnering with the Global Director of Sponsorship Sales on sponsorship program for events and programs in MENA
Leading the IAAPA MENA team to develop and execute the event strategy for all events in the region to ensure meet member satisfaction and relevant financial objectives. These responsibilities include site visits and venue selection, location and vendor negotiation, budget/P&L development and management, pricing, event logistics oversight, creative concept development, execution, and post-event evaluation. The Regional Director also presents the plans to senior management, committees, and the board for input and approval
Selecting, hiring, and managing the MENA team members
Managing team member engagement survey feedback and creating action plans to strengthen the team
Planning, formulating, and recommending policies and programs to meet the goals and objectives for IAAPA in MENA
Stakeholder management of members and other relevant bodies in the region
Developing budget for the region and managing finances in accordance with IAAPA standards and policies
Partnering with the VP, Global Marketing/Communications/Membership, to oversee marketing and communications strategy and execution in MENA
Developing Public Affairs strategy incl. coordination and meetings with public officials
Serving as a press spokesperson (with support from the director of global communications) on issues related to regional IAAPA members, events, and activities
Representing the association at industry-related meetings, conferences, exhibitions, and social events
Managing the activities of the MENA office in accordance with IAAPA standards and policies
Supporting the goals, mission, vision, and core values of IAAPA as set forth in the strategic and business plans
Providing input for and guiding the VP for Research director in the preparation, review, and verification of research and data collection projects related to the industry and IAAPA. This includes assisting with promoting the projects within the industry and following up to enhance member participation
Other duties as assigned
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