Job Description

The Public Relations Officer plays a crucial role in managing and enhancing the public image of the organization. This position involves developing effective communication strategies, fostering relationships with media outlets, and ensuring that the company's message is conveyed clearly to the public. The ideal candidate will possess excellent communication skills, a strong understanding of media relations, and the ability to work in a fast-paced environment. This role is vital for maintaining the company's reputation and ensuring that stakeholders are informed about the organization's activities and achievements.
Responsibilities: * Develop and implement comprehensive public relations strategies to enhance the organization's image.

• Act as the primary point of contact for media inquiries and manage all press releases and media communications.
• Organize and coordinate public events, press conferences, and promotional activities.
• Monitor media coverage and public sentiment regarding the organization and its initiatives.
• Build and maintain strong relationships with journalists, influencers, and other stakeholders.
• Prepare and distribute informative content, including newsletters, articles, and social media posts.
• Conduct market research to identify trends and public perceptions that may impact the organization.
• Collaborate with internal teams to ensure consistent messaging across all platforms.
• Provide crisis communication support and develop strategies to mitigate negative publicity.
• Evaluate the effectiveness of public relations campaigns and adjust strategies as necessary.

Preferred Candidate: * Exceptional verbal and written communication skills.

• Strong interpersonal skills and the ability to build relationships.
• Proven experience in public relations or a related field.
• Ability to work under pressure and meet tight deadlines.
• Creative thinking and problem-solving abilities.
• Strong organizational skills and attention to detail.
• Familiarity with social media platforms and digital marketing.
• Ability to analyze data and derive actionable insights.
• Proficient in both Arabic and English languages.
• Strong ethical standards and professionalism.