To support the Senior Public Relations Manager on all PR activities, including press releases and publications.
To support in ensuring alignment in all areas of Public Relations to include effectively managing the group reputation and all its brands.
Drive awareness for the company, its brands and ensure adherence to the policies and procedures.
Draft and research press releases as may be required; identify and leverage newsworthy opportunities for positive media coverage on the brand \xe2\x80\x93 editorial or pictorial.
Support Senior Public Relations Manager to develop and maintain relationships with key members of the media and general public to ensure that ATM brands receive adequate media coverage for its activities.
Ensure updated records of all material on the brand ranging from media lists to contacts of principals to background information on the brand.
Ensure timely information is updated on the respective portfolio of brands on the ATM/PM websites with regular uploads on the Intranet and internal archiving.
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