Collaborate with cross-functional teams to define campaign objectives, segmentation criteria, and decisioning logic.
Configure and execute inbound and outbound decision strategies within the PEGA platform, ensuring effective customer segmentation and personalized content delivery.
Optimize decisioning strategies to enhance campaign performance, utilizing PEGA decisioning tools and techniques.
Monitor and analyze the performance of decisioning strategies, making data-driven adjustments to improve campaign outcomes.
Stay updated on advancements in PEGA decisioning technology and contribute to the continuous evolution of our CVM strategies.
Qualifications, experience and skills:
Qualifications:
Bachelor's Degree in Information Technology, Computer Science or Mathematical domain
Master's degree is a plus
Two or more of:
+ Pega Certified Marketing Consultant
+ Pega Certified Decisioning Consultant
+ Certified Pega Data Scientist
+ Pega Certified Senior System Architect certification
Experience:
A highly technical, hands-on, motivated, and collaborative individual with exceptional communication skills and proven experience working with diverse teams of technical architects, business users and IT teams in customer environments.
Circa 4+ years' experience implementing Pega decisioning/NBA/Marketing
Experience delivering 1:1 Personalization strategies within a Telco Industry.
Experience as a Pega Lead Decisioning Architect
Skills
Keen attention to detail, Problem Solving and strong Analytical Skills
Communication & negotiation skills
Flexibility to change
* Project & management
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