Job Description

Key ResponsibilitiesTeam Management

Lead, guide, and motivate the marketing executives and telecallers. Assign daily tasks, targets, and follow-up schedules. Conduct daily team briefing and end-of-day review. Ensure quality standards in communication, follow-ups, and lead handling. Train new team members on scripts, product knowledge, and CRM usage.

Lead & Performance Management

Monitor daily leads from all branches, online platforms, and campaigns. Track lead status, follow-ups, and conversion ratios. Analyze team performance and prepare weekly/monthly reports. Ensure achievement of team targets for walk-ins and admissions. Identify weak areas and implement improvement strategies.

Marketing & Coordination

Coordinate with digital marketing team for campaigns and creatives. Assist in planning promotional activities, events, and job fairs. Ensure that brochures, posters, and social media content align with brand guidelines. Work closely with counselors and branch heads to support admissions.

Communication & Reporting

Maintain clear communication with management regarding progress, challenges, and results. Report competitor marketing activities and market trends. Ensure all data, leads, and reports are updated accurately in CRM/Excel.

Skills & Competencies

Strong leadership and team management skills. Excellent communication, problem-solving, and decision-making abilities. Highly organized, proactive, and target-driven. Ability to handle pressure and manage multiple activities. Basic knowledge of digital marketing (preferred). Good command of Excel/CRM or lead management tools.

Experience & Education

Minimum 2-4 years of experience in telecalling/marketing; team leader experience preferred. Experience in training institutes or educational industry is a strong advantage. Bachelor's degree in marketing, business, or related field.
Job Types: Full-time, Permanent