Job Description

Job Title:

Marketing Strategist - Forex & CFD Trading

Language:

English and Arabic is a must

Location:

Business bay Dubai, United Arab Emirates

Company:

GBE Brokers - Dubai Branch

Job Type:

Full-time

About us:

GBE Brokers is a leading financial services provider specializing in forex and CFD trading. With a strong commitment to innovation and excellence, we have established ourselves as a trusted partner for all our clients worldwide.

Job Overview:

We are seeking a results-driven and analytically minded Marketing Strategist with proven experience in the Forex and CFD trading sector. The successful candidate will be responsible for designing and executing integrated marketing strategies that align with business objectives, drive lead generation, enhance brand positioning, and support client acquisition and retention initiatives globally.

Key Responsibilities:

Strategic Planning: Develop and lead marketing strategies focused on acquiring and retaining retail traders across global markets.

Market & Competitor Research: Analyze industry trends, competitor activities, and client behavior to identify opportunities for growth and differentiation.

Campaign Management: Plan, execute, and optimize multi-channel marketing campaigns (SEO/SEM, email, content, social media, affiliates, etc.) tailored to specific regions and regulatory environments.

Performance Analysis: Monitor KPIs and marketing ROI, providing actionable insights and regular reporting to stakeholders.

Cross-Functional Collaboration: Work closely with content, design, compliance, product, and sales teams to ensure cohesive brand messaging and marketing execution.

Digital Optimization: Drive continuous improvement across digital assets including landing pages, email flows, and acquisition funnels.

Regulatory Compliance: Ensure all marketing communications comply with applicable regulatory standards (FCA, CySEC, ASIC, etc.).

Qualifications:

Bachelor's degree in Marketing, Business, Finance, or a related field; MBA or advanced certification is a plus. Minimum of 3-5 years of experience in marketing within the Forex, CFD, or broader financial trading industry. In-depth understanding of trading platforms (e.g., MetaTrader 4/5), financial instruments, and retail trader behavior. Hands-on experience with digital marketing tools including Google Ads, Meta Ads, Google Analytics, SEO tools, CRM platforms (e.g., HubSpot, Salesforce). Strong analytical skills with a data-first approach to marketing strategy and performance optimization. Excellent written and verbal communication skills in English (additional languages are a plus). Ability to manage multiple projects in a fast-paced, results-oriented environment.

Preferred Attributes:

Familiarity with lead acquisition strategies in regulated and offshore markets.

Experience with affiliate marketing, referral programs, and partnership development.

Knowledge of financial marketing compliance requirements across key jurisdictions.

Multilingual capability or international marketing experience is a strong advantage.

If you're a strategic thinker with a passion for financial markets and a proven ability to drive results, we invite you to join our team and shape the future of Forex and CFD marketing on a global scale.

Job Type: Full-time