Marketing Manager

Dubai, DU, AE, United Arab Emirates

Job Description

Role Overview



The Marketing Manager will be responsible for planning, executing, and continuously improving the organization's marketing activities to support business growth, brand consistency, and market relevance. The role requires close alignment with business objectives, a strong understanding of customer and market dynamics, and the ability to translate complex offerings into clear, credible messaging.

The position involves end-to-end responsibility across planning, execution, governance, and performance measurement, ensuring that marketing initiatives are purposeful, measurable, and aligned with commercial priorities.

Scope of Responsibilities



Marketing Planning & Direction



Develop annual and quarterly marketing plans aligned with business goals and revenue targets Define target audiences, customer segments, and messaging frameworks Ensure marketing priorities reflect business focus areas, market conditions, and capacity Review and refine plans based on performance data and market feedback

Brand & Communication Management



Maintain clarity and consistency of brand identity across all channels and materials Oversee messaging, tone of voice, and visual standards across digital and offline platforms Ensure all external communication accurately represents the organization's values, capabilities, and positioning Support the development of presentations, proposals, and corporate materials as required

Demand Generation & Market Engagement



Plan and manage campaigns that support lead generation and market visibility Work closely with sales and business teams to improve lead relevance and conversion Monitor customer acquisition metrics and adjust activities accordingly Support market entry, service launches, and expansion initiatives

Digital Marketing & Content



Oversee website performance, content updates, and user experience optimization Guide the creation of content including articles, case studies, email communication, and social media updates Ensure digital channels are managed with consistency, quality, and purpose Coordinate with internal teams and external partners on content production

Marketing Operations & Partner Management



Manage relationships with agencies, vendors, designers, and digital partners Prepare clear briefs, timelines, and deliverables Review quality, relevance, and performance of outsourced work Manage the marketing budget with cost discipline and accountability

Performance Tracking & Reporting



Define marketing KPIs aligned with business outcomes Track performance of campaigns, channels, and initiatives Prepare structured reports for management review Use insights to improve planning, execution, and resource allocation

Candidate RequirementsProfessional Experience



8-12 years of experience in marketing roles with increasing responsibility Experience in B2B, professional services, consulting, or technology-enabled environments Exposure to working closely with senior management and commercial teams Proven ability to manage multiple workstreams with consistency and attention to detail

Skills & Knowledge



Strong understanding of marketing planning, brand management, and digital channels Ability to connect marketing activities to business objectives and outcomes Comfortable working with data, metrics, and performance dashboards Strong written and verbal communication skills

Personal Attributes



Structured and methodical approach to work High level of professionalism and accountability Comfortable operating in environments requiring judgment and prioritization Quality-driven, with attention to clarity and execution
Job Type: Full-time

Pay: AED8,000.00 - AED15,000.00 per month

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Job Detail

  • Job Id
    JD2232647
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Dubai, DU, AE, United Arab Emirates
  • Education
    Not mentioned