Marketing Manager

Dubai, DU, AE, United Arab Emirates

Job Description

Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Careem is led by a powerful purpose to simplify and improve the lives of people and build an awesome organisation that inspires. Since 2012, Careem has created earnings for over 2.5 million Captains, simplified the lives of over 70 million customers, and built a platform for the region's best talent to thrive and for entrepreneurs to scale their businesses. Careem operates in over 70 cities across 10 countries, from Morocco to Pakistan.

About the Role





We are looking for a highly motivated

Marketing Manager

to drive brand awareness, customer acquisition, and engagement for our food delivery business in the UAE. This role requires a strategic thinker who can execute impactful marketing campaigns, optimize user journeys, and collaborate cross-functionally with commercial, growth and creative teams.


What you'll do




#

Planning & Execution




Develop and execute the

monthly and quarterly marketing calendar

aligned with the overall business strategy. Lead the ideation and execution of

innovative marketing campaigns

across in app, digital and offline channels. Work closely with growth marketing and commercial team to build segmented demand generating campaigns. Work alongside

Product and Growth teams

on new launches and feature promotions within the Careem Super App. Track and manage

marketing budgets

, ensuring efficient allocation and performance-driven decision-making.
#

Campaigns & Content Creation




Work closely with the

creative team

to develop compelling content and assets for all campaigns. Own and manage the

customer communication plan

and CRM processes to optimize engagement and retention. Lead

restaurant marketing initiatives

, collaborating with account managers and commercial teams to enhance merchant visibility.
#

Team Leadership & Cross-functional Collaboration




Manage, grow, and lead

a team of marketing executives, fostering a high-performance culture. Collaborate with

commercial, brand, product, and external agency teams

to ensure seamless execution of marketing initiatives.



What you'll need




3-5 years of experience in marketing, ideally in tech, food delivery, or start-up environments. Strong

problem-solving skills

with a hands-on approach to navigating complex operational environments. Proven ability to

manage multiple projects

while meeting tight deadlines in a fast-paced setting. Experience in

budget management

, including forecasting, reporting, and optimizing marketing spend. Strong

leadership and mentoring skills

, with the ability to develop and inspire a team. Track record of creating and executing

innovative marketing campaigns

while effectively communicating a compelling vision. Confident, outgoing personality with a natural ability to

coach and influence others

. Tech-savvy with

strong digital literacy

and proficiency in marketing tools and software. Previous experience in a

technology-driven or start-up environment

is highly desirable.

If you're passionate about food tech, growth marketing, and creating

exceptional customer experiences

, we'd love to hear from you!

What we'll provide you





We offer colleagues the opportunity to drive impact in the region while they learn and grow. As a full time Careem colleague, you will be able to:


Work and learn from great minds by joining a community of inspiring colleagues. Put your passion to work in a purposeful organisation dedicated to creating impact in a region with a lot of untapped potential. Explore new opportunities to learn and grow every day. Work 4 days a week in office & 1 day from home, and remotely from any country in the world for 30 days a year with unlimited vacation days per year. (If you are in an individual contributor role in tech, you will have 2 office days a week and 3 to work from home.) * Access to healthcare benefits and fitness reimbursements for health activities including gym, health club, and training classes.

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Job Detail

  • Job Id
    JD1939304
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Dubai, DU, AE, United Arab Emirates
  • Education
    Not mentioned