Job Description

Job Summary: We are seeking an experienced Marketing Manager with a strong background in the retail and beauty sectors to lead our marketing initiatives. The ideal candidate will have a deep understanding of consumer behavior, market trends, and brand positioning, along with proven leadership skills to drive business growth in the UAE market. Key Responsibilities:

• Develop and execute strategic marketing plans to enhance brand visibility and drive sales.
• Conduct market research to identify consumer insights, trends, and competitive positioning.
• Lead digital and traditional marketing campaigns, including social media, email, influencer collaborations, and in-store promotions.
• Manage budgets, track ROI, and optimize marketing spend for maximum impact.
• Collaborate with cross-functional teams (sales, product development, PR) to ensure cohesive brand messaging.
• Oversee branding, packaging, and promotional strategies for retail and beauty products.
• Analyze campaign performance and adjust strategies based on data-driven insights.
• Build and maintain relationships with media, agencies, and key industry partners.
• Mentor and lead a marketing team, fostering creativity and efficiency.

• 5+ years of progressive experience in marketing, preferably in retail and beauty.
• Proven leadership experience in managerial or team-lead roles.
• Strong understanding of UAE consumer behavior and market dynamics.
• Expertise in brand management, digital marketing, and retail promotions.
• Fluent in English (Arabic is a plus).
• Analytical mindset with proficiency in marketing tools (Google Analytics, CRM, social media platforms).
• Creative, strategic thinker with strong project management skills.