Job Description

Job Summary

To lead the marketing efforts of our F&B brands. Ideal candidate will be responsible for developing and implementing strategic marketing plans that drive brand awareness, customer engagement, and revenue growth across all outlets. Role requires a deep understanding of the F&B industry, consumer behavior, and digital trends.

Key Responsibilities:

Develop and execute annual marketing plans aligned with business goals. Position the brand(s) distinctly in the market and ensure brand consistency across all platforms. Analyze market trends, customer needs, and competitor strategies. Plan and launch marketing campaigns (seasonal, promotional, digital, influencer-driven, etc.). Oversee content creation, photography, and video production for promotions and menu launches. Coordinate with chefs and outlet managers for new product launches and special events. Manage and grow brand presence on platforms like Instagram, TikTok, Facebook, and Google. Develop social media calendars and monitor engagement metrics. Lead performance marketing efforts including SEO, SEM, and paid ads. Build CRM initiatives and manage customer feedback channels. Plan and implement loyalty programs or partnerships that increase retention and footfall. Manage PR agency or coordinate with media for brand visibility. Organize and execute brand activations, launch events, and collaborations. Prepare and manage the marketing budget. Track campaign ROI, and report KPIs to senior management. Conduct market research and customer satisfaction surveys.
Qualifications & Experience:

Bachelor's degree in Marketing, Business, or a related field (Master's is a plus). Minimum 10

years of marketing experience

in the F&B or hospitality sector. Proven experience in digital marketing, brand building, and campaign management. Strong knowledge of social media tools, Google Ads, Meta Business Suite, Canva, etc. Excellent communication, leadership, and project management skills. Creative thinker with a strong aesthetic sense and attention to detail. Arabic speakers and candidates currently based in Qatar are preferred.
Job Type: Full-time