Job Description

Lead and implement the full marketing strategy (online and offline) Manage SEO, lead generation, and website performance in coordination with third-party agencies Own and manage the entire lead management process, including: Capturing leads from all property portals (paid and organic) Assigning and tracking leads via CRM Monitoring lead quality and conversion funnel Direct public relations and media outreach strategy Plan and manage participation in exhibitions, activations, and sponsorships Ensure brand consistency across platforms and materials Leverage Innovation, AI and tech solutions to stay ahead in the market Initiate improvements to boost department efficiency Set department KPIs and track campaign ROI Oversee and mentor team members Develop and implement strategic marketing plans tailored to specific real estate segments, ensuring alignment with business goals and market trends. Conduct market research to identify target audiences and competitor activities, enabling data-driven decision-making for effective campaigns. Create compelling property listings and promotional materials, leveraging high-quality visuals and engaging copy to attract potential buyers and renters. Manage and optimize digital marketing channels, including social media, email campaigns, and online listings, to enhance brand visibility and engagement. Coordinate open houses, events, and property showings, ensuring a seamless experience for clients and prospects while gathering valuable feedback. Establish and maintain strong relationships with real estate agents, clients, and industry partners to enhance networking and referral opportunities. Monitor and analyze marketing metrics and performance indicators, adjusting strategies based on insights to maximize ROI and lead generation. Oversee the marketing budget, ensuring effective allocation of resources and cost-effective tactics to achieve desired outcomes. Stay updated on industry trends, regulations, and technologies to ensure compliance and innovative marketing practices. Collaborate with the sales team to align marketing initiatives with sales objectives, fostering an integrated approach to client acquisition and retention.
Job Type: Full-time

Pay: AED8,000.00 - AED10,000.00 per month