Marketing Manager (4 Months Contract)

Cairo, Egypt

Job Description

Company Description
In every market and industry, business opportunity and success come from attracting and engaging with customers, generating leads, showcasing products and researching and discovering the latest solutions. Informa Markets organizes over 550 market leading B2B events every year. At our events we create the environments which allow business to flourish. Our knowledge of the communities we serve, our ability to attract the right people and our skill at curating the physical space and creating memorable experiences bring thousands of like-minded people together. It is this shared experience and the opportunities to make human connections which allow businesses to grow.

WHAT WE ARE LOOKING FOR:

This is an excellent opportunity for an experienced marketer to oversee Informa Markets events in Egypt and Saudi Arabia for the duration of 4 months. Along with the Senior Marketing Manager, the Marketing Manager is responsible for supporting on tasks of the marketing plan, and for managing marketing execution as well as developing and creating engaging content to be utilised across marketing channels. You are accountable for:
Work with the Senior Marketing Manager to deliver on the strategy and plan set out.
  • Ensure timely execution of all marketing campaigns.
  • Management of social media platforms
  • Oversee, contribute, and manage all aspects of content creation, writing, and production of all marketing materials.
  • Support on the management of several campaigns including telemarketing, SMS, OOH and PR.
  • Actively engage with the target audience to identify drivers which will improve messaging and outreach strategies.
  • Track Marketing budgets.
  • Delivers on strategic KPIs by driving online traffic, leads and conversions.
  • Work with our supporting agencies to develop the strategy and setup of all paid campaigns.
  • Measure and optimize marketing campaigns using dashboard and web analytics.
  • Collaborate with content marketing and blog contributors to create high-quality content around important, relevant terms.
  • Design and implementation of testing and optimisation strategies (including A/B testing, landing pages and CTA’s).

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Job Detail

  • Job Id
    JD1422643
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Cairo, Egypt
  • Education
    Not mentioned