Marketing Manager

???????, C, EG, Egypt

Job Description

We are looking for a results-driven

Marketing Manager

with strong experience in

Digital Marketing

and a proven background in the

Software / IT / Digital Transformation industry

. The role is critical in driving brand positioning, lead generation, and revenue growth through data-driven marketing strategies.

Develop and execute a comprehensive

Digital Marketing Strategy

aligned with business and revenue objectives. Lead

B2B lead generation

initiatives across digital channels (Paid Ads, SEO, Content, Email, LinkedIn). Own the end-to-end

marketing funnel

(Awareness MQL SQL Conversion). Collaborate closely with

Sales, Presales, and Business Development

teams to support pipeline growth. Manage and optimize

performance marketing campaigns

(Google Ads, LinkedIn Ads, Meta). Oversee content strategy focused on

software solutions, digital transformation, and enterprise clients

. Monitor and analyze KPIs including

CPL, CAC, ROI, conversion rates

, and funnel performance. Manage marketing budgets, forecasting, and reporting. Coordinate with external agencies, vendors, and freelancers when needed. Strengthen brand presence and positioning in local and regional markets.

Requirements



Bachelor's degree

in Marketing, Business Administration, or a related field. 7

+ years of experience

in Digital Marketing, with at least

2 years in a managerial or lead role

.

Mandatory:

Previous experience in

Software, IT Services, SaaS, or Digital Transformation companies

. Strong experience in

B2B marketing and lead generation

. Solid understanding of

enterprise sales cycles

and complex buyer journeys. Hands-on experience with: Google Ads, LinkedIn Ads, Meta Ads SEO / SEM strategies Marketing Analytics & Reporting Experience using

CRM and marketing automation tools

(HubSpot, Salesforce, Zoho, or similar). Ability to translate data into actionable insights and strategic decisions. * Strong communication, leadership, and stakeholder management skills.

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Job Detail

  • Job Id
    JD2219979
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    ???????, C, EG, Egypt
  • Education
    Not mentioned