Job Description

Job Title Marketing Executive

Description

What You will do

Marketing Calendar, ATL & BTL

• Creating a calendar of promotions and brand activation for the year
• Working creative agency and media partner to deliver ATL & BTL
• Coordinate with malls, stores, and suppliers to ensure marketing material is supplied in required quantities in line w/ marketing calendar and activity
• Filing /archiving full package for campaigns and results/reports

Budgeting & SOP

• Follow up of invoices w/ third party suppliers and the payments w/ Finance
• Prepare monthly comparison of marketing expenses vs. budget
• Prepare annual marketing budget and quarterly reviews

Marketing shoots

• Coordinate the products for the photoshoot. Limit Shrinkage & Damage at Product Photoshoot 0.5% on damage and 1% in shrinkage at photoshoots

Drive Loyalty Program

• Create awareness of blue loyalty among ACE customers through category specific offers
• Social media & PR

Assist event set-up

• Prepare updates for Corporate Intranet in coordination with Stores &RO
• Prepare PR/event updates
• Facilitate the process of providing relevant loan products to PR agency
• Liaise with social media and PR agency with feedback on content, products, and samples.

Skills

Required Skills to be successful

• MS office skills, well versed in PowerPoint & excel
• Clear and logical in communication
• Able to collaborate, team player
• Ability to work with agencies and external parties.
• Analytical with good negotiating skills

What equips you for the role

Education:

• Bachelor's Degree/ University degree or equivalent experience

Minimum Experience and Knowledge

• 2+ years of experience preferably in Retail or Agency line

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