Marketing Data Analyst
Dubai, DU, AE, United Arab Emirates
Job Description
Responsibilities
Collect and analyze marketing data from campaigns, website traffic, and customer behavior. Generate reports and dashboards to provide actionable insights to the marketing team. Track key performance indicators (KPIs) to measure campaign effectiveness. Use tools such as Google Analytics, Excel, and BI software for data interpretation. Identify trends and patterns to support audience targeting and segmentation. Collaborate with digital marketing and content teams to optimize strategies based on data. Monitor competitor performance and market benchmarks for strategic input. Ensure data accuracy, consistency, and compliance with privacy regulations.
Job Profile
Bachelor's degree in Marketing, Data Science, Statistics, or a related field. 2-3 years of experience in marketing analytics or business intelligence. Strong analytical mindset with expertise in tools like Google Analytics, Tableau, or Power BI. Proficiency in Excel, SQL, and data visualization techniques. Ability to present complex data in a clear and actionable format for non-technical stakeholders.
Job Category:
OfficeJob Type:
Full TimeJob Location:
Dubai
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Job Detail
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Job IdJD1918106
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationDubai, DU, AE, United Arab Emirates
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EducationNot mentioned