Purpose and overall relevance to organization

• Build and lead the Wholesale business performance analytics function within EMC Wholesale organization
• Be responsible for delivering cutting edge analytics services to all Cluster stakeholders, enabling them to take quantitatively based decisions
• Act as local \xe2\x80\x9ccentre of expertise\xe2\x80\x9d within Wholesale for all analytics related topics and drive the implementation of analytics tools

Key Responsibilities

• Prepare data analysis for account and market Wholesale teams based on Global Business Analytics framework for (exemplary analytics areas may include but are not limited to):

• Account and Market business performance
• Sell-Thru analysis against KPI\xe2\x80\x99s
• Competitor Analysis
• Trend Forecasts

• Digital sales performance analysis & insights reporting
• Digital web performance analysis & insights reporting
• Digital account diagnostics
• Marketing campaign analysis and optimization
• Range analysis & quantitative assortment optimization
• Translate analyses into engaging, actionable and easy to digest insights, through strong communication and presentation skills
• Implement global initiative testing and tracking solutions
• Consult across market Wholesale and account teams in driving consistent language, insight generation and utilization towards business optimization and development
• Accountable for Cluster data sourcing and management
• Cluster point of contact for all key external stakeholders (Market Sales, Market analytics, Market finance, etc.)
• Work with Global & Market Wholesale business analytics to input local insights and business reality, improve reporting structures and distil best practices across markets
• Input account specific insights to global & market Business analytics

Requisite Education and Experience / Minimum Qualifications:

• University degree in the field of Business or equivalent
• 5+ years of experience in Data Analytics

• Strong experience in different forms of Analytics incl. Digital Analytics
• Experience in different fields of digital measurement tools and measurement platforms for web analytics, mobile, paid media, social, sentiment, SEO, etc.
• Experience in both Brick & Mortar retail as well as eCommerce environment
• Experience with BI, Financial, Merchandising processes, tools and KPIs (preferably Adobe etc.)
• Profound experience with data and visualization techniques.
• Experience with B2B sales data

Key Relationships

• EM Business Analytics team
• EMC Wholesale Team
• EMC Brand Marketing Team
• Dubai Key City Team
• EMC Finance & BI Teams

Adidas