Who We Are
FTI Consulting is the world\xe2\x80\x99s leading expert-driven consulting firm. Over the last 40 years, FTI Consulting experts have served as the trusted advisor to Fortune 500 companies and the world\xe2\x80\x99s leading law and private equity firms when they are facing their greatest opportunities and challenges. Our strong performance and continued success are a direct reflection of the ambition, energy, and commitment of our talented professionals across the globe to make a positive impact for our clients and communities.
At FTI Consulting, you\xe2\x80\x99ll be inspired and empowered to make an impact on headline matters that change history. Working side by side with the world\xe2\x80\x99s leading experts in your field, you\xe2\x80\x99ll be surrounded by an open collaborative culture that embraces diversity, recognition, professional development and most importantly, you.
There\xe2\x80\x99s never been a more exciting time to join FTI Consulting and this is where you will do the most exciting and fulfilling work of your career.
Are you ready to make an impact?
About The Role
This newly created role requires a manager level individual who will specialise in providing public relations, social media, communications and content for FTI Consulting across the Middle East. Spanning the UAE, KSA and Qatar and report into the Head of Marketing, Middle East. The individual will work closely with the Middle East Leadership Team, and also have involvement with the wider marketing team in EMEA and Africa.
The Manager, PR, Communications and Marketing will support the department\xe2\x80\x99s public relations, internal and external communications, thought leadership and content efforts. There will be adotted line to the Managing Director of Media Relations & Communications. A successful candidate is someone who will thrive in a fast-paced, professional team environment and will have exemplary communications skills across the board, including the ability to demonstrate social media communications skills. The ideal candidate will have a strong sense of how to build the FTI Consulting brand in the market using their PR and communications and writing skillset.This person must be able to interact and communicate with individuals at all levels of the organisation and have the demonstrated ability to juggle multiple, competing tasks and demands. Given the importance of articulating and promoting the firms messaging to senior stakeholders, reflecting the firms, strategy and value and protecting the firms profile and reputation, the individual will need to have extremely high commercial gravitas. Furthermore, the importance of writing and developing content and copy, for internal and external marketing campaigns and collateral, the candidate must have superior writing skills and a strong attention to detail. Prior public relations experience and strong content writing experience is required. Additionally, the successful candidate will be expected develop and execute marketing campaigns alongside the Marketing Director and Senior Executive across the FTI brand spectrum in the Middle East.
What You\xe2\x80\x99ll Do
Public Relations

• Create a robust PR and Communications plan for 2024 and onwards in line with the Middle East business\xe2\x80\x99 growth strategies.
• Working with Head of Marketing, Middle East, execute proactive media relations plans for FTI Consulting\xe2\x80\x99s business segments and practices (including digital media, TV and radio), industry publications and wider news publications.
• Manage external PR firm and develop relationship with them to execute media and brand strategies in the UAE, KSA and Qatar markets.
• Manage the public relations efforts for appropriate FTI Consulting business segments and spokespeople.
• Build relationships with marketing colleagues across the firm to help identify potential proactive media relations opportunities. Take responsibility for ensuring these are executed thoroughly.
• Prepare spokespeople for media interviews and coach stakeholders on media outreach and dealing with the media.
• Support the Head of Marketing and EMEA Head of Communications with reputation and issues management where appropriate.
• Support Africa PR efforts by assisting Africa Marketing Manager, as needed.

Communications

• Write press releases, talking points, interview background materials, award submissions and take ownership of web content and bios.
• Working with dedicated content marketer, orchestrate content management from concept, including development of concept, writing and defining content structure/channel through to execution across FTI Consulting segments.
• Track, monitor and assess engagement performance of regional content, using data to identify best practice and areas for improvement.
• Plan, develop and execute the creation of long lasting and engaging marketing collateral for each segment.
• Assist with creating quarterly Middle East newsletter and other internal communications with rest of the marketing team.
• Develop and manage content for integrated marketing campaigns and buyer campaigns such as GC programme, ESG, Head of Tax programme, Chief Risk Officer programme).
• Work with central social media team on social media strategies and execution with assistance of Marketing Executive.
• Work with wider FTI Consulting Global Marketing Team on projects when required, including Global Creative, Recruitment Marketing, Digital Marketing, Marketing Operations teams.
• As a key leader on the Middle East & Africa Marketing and Communications team, deputise for Head of Marketing and provide input as part of the Middle East Corporate Leadership Team (HR, Ops, IT, Finance, Legal, Marketing) when required.
• Liaise with segment leads to create a bank of FTI Consulting case studies and external marketing materials.
• Assist with writing executive communications for internal and external events, as needed.
• Support Africa communications efforts by assisting Africa Marketing Manager, as needed.
• Act as an FTI Consulting brand ambassador.

How You\xe2\x80\x99ll Grow