Company Description

The women and men working at Publicis are more ready to face the future than at any other creative company. Since our birth in 1926, we have always been the leaders of change.
We have always managed to anticipate the developments and inflection points of our industry \xe2\x80\x93 successfully investing in digital in its early stages, for example.

Transformation means keeping pace with the huge changes taking place in the economy, in technology and in society at large. In an age of convergence and empowerment, we aim to attract people can help our clients reinvent themselves and guide them through their transformation. That\xe2\x80\x99s the challenge: help our clients transform their business. It demands colorful personalities with an irrepressible passion for all the opportunities unleashed by digital disruption.



The candidate should be comfortable finding creative ways of building an online presence, as well as using analytics in the formulation of a content strategy. Here, content is defined as multimedia articles, social and blog posts, images or videos that aid in fostering engagement online. The candidate should possess the ability to think platform up and consumer first.

As a Manager \xe2\x80\x93 Agile Content Studio, you are responsible for creating visual content across multiple communication touchpoints by bringing brand storytelling and product life through audio visual media while applying the global quality standards. Another key part of this role would be creating agile photo/video shoots and post-production

Candidates for this role enjoy the considerations of aesthetics, visual communication flow, the golden ratio, the rule of thirds (how the user\xc2\xb4s eye recognizes good layout), color, and typography including how these design tools can be used to create compelling marketing content \xe2\x80\x93 regionally and globally. You will be an active member of the Publicis Content Product, Brand & Creative Team.

In addition to the Brand & Creative Team and Product Marketing Team, you will collaborate regularly with the other practices and entities within Publicis Group

When creating Client brand assets you should:

• Have a desire to merge knowledge and experience with business and art.

• Consider the information architecture to ensure relevance, accessibility, and users\xc2\xb4 visual processing abilities.

• Leverage emotion to create memorable, visual impact.

• Ensure that brand positioning and usability go hand in hand.

• Think Platform-up

Overall, the goal of this role is to bring our clients\xe2\x80\x99 brands to life for consumers through audio-visual media. An understanding of various needs across different marketing platforms, especially digital, and the needs of differing audiences will be key to success.

Main Tasks

• Shoot all photography and videography in the in-house content studio & outside the studio.

• Perform Video Editing & Animation

• Perform retouching and manipulation of images.

• Writing, editing and proofreading content

• Create content and design visual packages to communicate digital and non-digital brand messages such as social media campaigns, marketing emails, PR and print materials.

Qualifications

• 3 years agency experience or in a similar role

• Fluent in English and Arabic

• Compelling portfolio of work over a wide range of creative projects

• Strong experience managing in-studio and on-ground production

• Proven graphic design and layout skills in the area of print, packaging, especially for digital mediums, a plus

• Have a firm understanding of colour theory and how vital the right choice of colour scheme is and design with an eye for how elements match the tone

• Demonstrable experience shooting and creating content for organic and/or paid social media, ideally Events, products, food and/or lifestyle focused content

• Videography and video editing abilities, especially for short-form social media content

• Hands on experience using post-production and design software such as:-

o Adobe Premiere, Adobe After Effect, 3D & VFX is a Must

o Adobe Photoshop, Illustrator, Sketch, InDesign is a plus

• Experience art directing and running photoshoots as well as a deep knowledge of the equipment and pre-planning required (managing freelance resources, location scouting, lighting, video, Audio and camera equipment)

• Excellent eye for detail and passion for creating meaningful lifestyle content that inspires

• An interest in analytics and understanding of how creative content needs to perform in a business setting

• Candidates must be willing and able to travel both domestically and regionally within the ME

• Experience with social media management

• Ideally adept at keyword placement and SEO best practices, but not mandatory

• Experience working with a multitude of sectors

• Excellent written and verbal communication skills

Publicis Groupe