Job Description

Job Title: Pastry Chef / Creative Dessert Chef

Location:

Ajman, UAE (Mall-based Pink Cafe)

Employment Type:

Full-time

About the Cafe

We are a visually stunning pink cafe located in a busy mall in Ajman, catering to trend-savvy, experience-driven, and highly demanding customers. Our brand is all about

Instagrammable moments, viral desserts, and unforgettable flavors

. We are looking for a

highly innovative Pastry Chef

who understands that today's food business is as much about creativity and storytelling as it is about taste.

Key Responsibilities

Conceptualize, develop, and execute

unique, eye-catching desserts and savoury pastry items

designed to attract attention and go viral on social media Create

signature desserts

that align with current food trends and customer preferences Ensure all products meet high standards of

taste, presentation, consistency, and quality

Actively participate in

content creation

(photos, videos, reels, behind-the-scenes clips) for social media platforms such as Instagram, TikTok, and YouTube Caters for seasonal

seasonal launches, promotions, and new menu concepts

Maintain excellent food hygiene, safety, and cleanliness standards at all times Monitor ingredient usage, control costs, and minimize wastage Assist in menu pricing with a

sales-driven and profitability-focused mindset

Train and guide junior kitchen staff if required Stay updated on global dessert trends, viral food concepts, and emerging techniques
Social Media & Brand Expectations

Strong understanding of

what makes food content go viral

Comfortable appearing on camera and demonstrating desserts or techniques Ability to creatively present desserts for

maximum visual appeal

Bonus:

Own food-focused social media channel or content portfolio showcasing passion, creativity, and skills
Business & Sales Mindset

Think beyond the kitchen with a

business development approach MUST BE SALES DRIVEN

Ability to create products that increase footfall, repeat customers, and average order value Understand customer behavior in a mall cafe environment Contribute ideas for collaborations, limited-edition items, and revenue growth
Required Qualifications & Experience

Proven experience as a Pastry Chef, Dessert Chef, or similar role would be advantageous Strong knowledge of pastry techniques, dessert plating, and modern presentation styles Experience working in cafes, bakeries, restaurants, or hotels preferred Ability to work efficiently in a fast-paced mall environment Excellent time management and organizational skills Strong communication and teamwork abilities Flexibility to work weekends, holidays, and peak mall hours
Personal Attributes

Highly creative, innovative, and trend-aware Passionate about desserts, food aesthetics, and customer experience Confident, energetic, and socially engaging personality Results-oriented with a strong sense of ownership Willingness to experiment, adapt, and push boundaries
What We Offer

Opportunity to be part of a

growing, trend-driven cafe brand

Creative freedom to develop signature and viral menu items Exposure and support for personal brand growth on social media Competitive salary (based on experience) Dynamic, stylish, and inspiring work environment
Job Types: Full-time, Part-time, Permanent, Temporary

Pay: Up to AED3,500.00 per month