Head of Performance (Influencer Marketing) You will be accountable for setting up, implementing and managing a new business unit. Performance Marketing strategies are extremely important for our success, so your role will play a crucial impact in achieving our business goals and objectives. We are expecting you to have experience and a big passion for influencer marketing, digital technologies and driving client success. Responsibilities
Maintain PnL sheets and provide analysis around ROI, campaign performance, conversion patterns to help optimize all campaigns.
Driving client partnership with strategic influence and intent, whilst being the focal point for day to day client interaction, digital campaign planning and service delivery.
Lead the Account Management and Influencer Marketing team to plan, create and implement performance campaigns.
Support performance marketing activity across additional channels and work closely with any multiple stakeholders to implement, optimize and report on performance.
Interpret the client\xe2\x80\x99s business needs into clear action plans.
Oversee and deliver high quality performance campaigns endto-end, in line with agreed brand plans and objectives.
Performance Analysis; analyze performance and understand the details and effectiveness of each campaign and adopt a continual test and learn approach to all performance marketing activities.
Research and analyze performance drivers to improve future campaign profitability/growth and contribute towards yearly marketing budgets, KPIs and sales forecasts.
Interpret digital trends, unlocking new and relevant growth opportunities across the business.
Lead clients\' campaign advertising strategies and provide superior customer service to ensure utmost client satisfaction.
Ensure the strategic excellence of team outputs in response to client briefs.
Retain clients and build strong, trusting relationships.
Lead The Teams (Account Management & Influencer Marketing)
Maximize team output and efficiencies through coordinating team workflow, with responsibility for all team work in progress.
Mentor team members and develop their skill set in accordance with their individual goals and objectives and career path.
Play a key role in the recruitment of new team members as and when required.
Lead the team in meeting targets.
Produce qualitative and quantitative analysis of performance metrics.
Tiger is B Corp Certified. We are part of a global movement of businesses committed to improving social and environmental conditions around the world.
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