Job Description

Role Mission | ONLY RESULTS

We are looking for a Growth-focused Performance Marketing Lead who can deliver real, visible, measurable business results.

This role is not about content creation or branding -- it is a pure growth and performance-driven role.

CORE KPIs:?

Google Maps Review Growth

(Grow from 100 ? 1000 ? 3000)

In-Store Order Growth

(Consistently increase dine-in & takeaway orders) Food Delivery Platform Growth (Improve exposure & conversion on Talabat / Deliveroo / Noon) Social Media Growth (Significant increase in Instagram / TikTok followers, reach, and engagement)

(Focus on growth, not posting content)

1. Google Maps Growth (Core Responsibility)

?

?Improve Google Maps ranking & keyword visibility

? ?Plan review growth strategies (short-term + long-term)

? ?Increase natural exposure, route clicks, and saves

? ?Monitor multi-branch Google Maps performance

2. Performance Advertising (Most Important)

Independently manage:

? ?Google Ads (Search / Display / PMax)

? ?

Meta Ads (Facebook & Instagram - Conversion & Leads)

? ?TikTok Ads (a strong plus)

? ?Control CPL, CPC, CTR, ROAS

? ?Build landing pages and run A/B tests

? ?Integrate ads with Maps growth, delivery platforms, and in-store conversions

3. Food Delivery Platform Growth

(Talabat / Deliveroo / Noon)

? ?I

mprove ranking and conversion performance

? ?Optimize menu covers, titles, sorting, and keywords

? ?Aim for "Recommended for You" and "Popular Near You" placements

? ?Understand platform ranking algorithms

? ?Plan review and sales growth rhythm

4. Social Media Growth (IG / TikTok)

? ?

Study algorithm behavior and trend patterns

? ?Guide content direction, scripts, and account matrix

? ?Drive viral-style content output

? ?Analyze data and optimize growth strategy

? ?Plan KOL/KOC collaborations

5. Data Analysis & Strategy Optimization

?

?Produce weekly growth reports

? ?Analyze Ads ? Maps ? Delivery ? Social Media as one growth funnel

? ?Adjust budget, content direction, and strategy based on data

? ?Track GMV, exposure, conversions, review growth, etc.

???????

??? AED5,000.00?AED8,000.00??? ?

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Dubai: ???????????????? (??)
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Bachelor's (??)
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* Dubai (??)