Job Description

We are looking for a data-driven, experiment-led

Part-Time Growth Marketer

to help us identify and scale our most effective customer acquisition and retention channels. Unlike traditional marketing, this role focuses on the entire customer journey--from the first touchpoint to long-term retention.

Key Responsibilities

Funnel Optimization:

Analyze and optimize the "Pirate Funnel" (AARRR) to identify bottlenecks where we are losing potential customers.

Rapid Experimentation:

Design, execute, and analyze A/B tests across various channels (landing pages, ad copy, email sequences, and product onboarding).

Channel Management:

Manage and scale 1-2 key growth channels (e.g., Meta Ads, Google Search, LinkedIn Outbound, or Content Marketing) within a set budget.

Data Analysis:

Monitor and report on key performance indicators (KPIs) such as CAC (Cost Per Acquisition), LTV (Lifetime Value), and Retention Rates using tools like Google Analytics, Mixpanel, or HubSpot.

Content & Creative Coordination:

use tools (like Canva/AI tools) to quickly produce high-converting ad creative and landing page copy.

Growth Strategy:

Develop a roadmap of growth hypotheses and prioritize them based on the

ICE framework

(Impact, Confidence, Ease).

Required Qualifications and Skills

Experience:

3+ years

of experience in growth marketing, performance marketing, or digital marketing

Analytical Mindset:

Comfortable working with data, spreadsheets, and analytics platforms to draw actionable insights.

Technical Knowledge:

Familiarity with the modern marketing tech stack (e.g., Google Tag Manager, Meta Pixel, CRM automation, and A/B testing tools like Optimizely or VWO).

Full-Funnel Thinking:

Understanding that marketing doesn't end at the "click"--you care about activation and retention.

Self-Starter:

Since this is a part-time role, you must be highly organized and able to work independently with minimal supervision.

job type : part -time remote

Job Type: Part-time

Expected hours: 20 per week

Education:

Bachelor's (Preferred)
Experience:

growth marketing: 3 years (Preferred) performance marketing: 3 years (Preferred) * digital marketing: 3 years (Preferred)