UAEN Graphic Designer | Retail | IKEA | DFC

Overview of the role

The job holder will play a vital role in helping the business to attract and engage their target audience through visually compelling and impactful designs. Their work significantly influences a company\'s branding, marketing, and promotional efforts

What you will do

Creating Visual Assets:

• Responsible for developing various visual assets such as digital advertisements, social media graphics, website banners, email templates, infographics, brochures, flyers, and other promotional materials

Branding and Identity:

• Establish and maintain brand\'s identity by designing logos, color palettes, and other visual elements that consistently represent the brand across different platforms.

Marketing Campaigns:

• Collaborate with marketing team to design graphics for advertising and promotional campaigns. These designs should align with the overall campaign strategy and appeal to the target audience.

Photoshoots/Videoshoots & Post-Production:

• Plan and execute photoshoots/videoshoots for specific marketing campaigns or promotional materials.
• Photoshoots: Responsible for styling the shoot, choosing props and backgrounds, and providing creative direction to ensure the photos effectively convey the intended message.
• Videoshoots: Conceptualize and create visual content that supports marketing campaigns. This may involve storyboarding, selecting shooting locations, choosing talent, and providing creative input throughout the production process
• After photoshoots and video shoots, handle post-production tasks, such as photo editing and video editing. Enhance and retouch photographs, ensuring they are of high quality and align with the brand\'s aesthetics. For videos, it includes adding motion graphics, animations, and text overlays to enhance the visual appeal and reinforce key messages

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