POSITION OVERVIEW

At Electrolux we are passionate about improving everyday life for millions of people and the planet. It’s embodied in everything we do. We believe that great tasting food brings people together. That our favorite clothes bring out the best in us. And that the home should be a place for wellbeing, a place to care for ourselves and our loved ones.

Due to our expansion in the UAE, we are now looking for an energetic General Manager based in Dubai to lead and implement our new sales entity and drive our growth delivering a best-in-class Taste, Care and Wellbeing experiences to our current and future consumers in the UAE market.

We are looking for a dynamic, strategic and proactive leader, able to shape the commercial agenda, with strong executive presence and capable of engaging with colleagues, senior management and customers in order to grow and deliver on business priorities.

This is a critical appointment and requires a leader with exceptional skills in the commercial arena, change management and people leadership. The successful candidate will have led substantial change initiatives that create step-change improvements in company performance through the various commercial and leadership initiatives.

The person will be an experienced and well-rounded commercial leader, with the potential to grow further within the organization and to add to the “bench-strength” for future succession into the senior business area roles. Experience in the UAE is required.

Key components of the role:

• Leadership, development, and delivery of the business strategy within overall sales area.
• Build the organizational structure and choose right people, through great people and business leadership facilitate revenue growth within the sales area and growth of bottom-line profitability.
• Establish, enhance and constantly improve operating and management systems, ways of working and processes where necessary to improve efficiency and productivity.
• Providing hands on leadership to the teams, management of key customer relationships
• Attract, retain and develop top talent, focusing on succession planning and the cultivation of a best-in-class leadership team.
• Ensure that Electrolux’s business operates in a way that is compliant aligns with Electrolux purpose, policies and procedures and statutory and / or regulatory requirements.
• Harmonize the value proposition of Electrolux brands and product portfolio across the UAE
• Prioritize the brand building and sales driving investment on the channels with profitable growth potentials
• Determine strategic focus and pricing strategies to drive profitable business growth
• Develop viable go-to-market models with adequate financial scenario analysis and strategic/operational justifications
• Aggressively drive on-line business and up-selling across channels
• Build up brand awareness and preference among target consumers