Creative and detail-oriented freelance graphic designer with proven experience in crafting engaging and visually impactful content for social media platforms. Adept at translating brand messages into scroll-stopping visuals that drive engagement, build brand awareness, and support marketing goals.
Key Responsibilities:
Design static and animated content for Instagram, Facebook, LinkedIn, Twitter/X, TikTok, and Pinterest.
Create visual assets for stories, reels, carousels, ads, banners, and profile branding (highlights, covers, etc.).
Develop and maintain visual consistency across all social platforms according to brand guidelines.
Collaborate with marketing teams or clients to align designs with campaign goals and strategies.
Stay updated with social media trends and platform-specific best practices.
Optimize graphics for mobile viewing and platform specifications.
Manage multiple design projects with fast turnaround times.
Skills & Tools:
Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects)
Canva Pro and Figma
Motion graphics for short-form video (Reels, Stories, TikToks)
Basic knowledge of video editing tools (e.g., Premiere Pro, CapCut)
Understanding of branding, typography, and color theory
Familiarity with social media scheduling and analytics tools (e.g., Buffer, Later, Hootsuite)