Executive Marketing
Abu Dhabi, United Arab Emirates
Job Description
Duties and Responsibilities
- Designs all marketing collaterals and branding materials of the hospital-static, animated, print, digital, and online.
- Monitors the production, deployment, and installation of all marketing collaterals and branding materials.
- Coordinates offline, thematic, and tactical communication campaigns such as print ads, radio ads, car ads, outdoor ads, electronic ads, SMS promotions, press releases, among others.
- Coordinates and manages the relationship with all external agencies including advertising creative, advertising placement, public relations, transit media, electronic media, mobile media, website, digital marketing, among others.
- Coordinates and manages the relationship with all vendors for below-the-line marketing materials.
- Manages the official brand website and updates its content on a regular basis through the website agency.
- Manages the brand\xe2\x80\x99s online presence via website, social media platforms, (Facebook, Twitter, Instagram, YouTube, etc.), search engine optimization, and online advertising.
- Manages the brand\xe2\x80\x99s social media platforms through calendar creation, content creation, regular posting, answering inquiries/ comments/ feedback, and overall online community management/ engagement.
- Coordinates all community events including wellness camps, screening campaigns, health lectures Corporate Social Responsibility (CSR) activities, and customer retention events.
- Coordinates all medical events including medical conferences and Continuing Medical Education (CME) lectures for physicians and community-based doctors
- Assists all medical departments in developing educational materials and literatures for the guests/patients
- Assists internal stakeholders and departments in designing internal communication materials.
- Have a knowledge of a wide range of marketing concepts and processes.
- An excellent communicator
- Able to respond well to pressure, think creatively and critically.
- Proactive and able to take the initiative.
- Organized, detail-oriented and methodical
- Persuasive and diplomatic, with pleasing and professional personality.
- Have a good business acumen
- Work well in a team and with a wide range of people
- Able to work within a budget
- Perform his/her respective activities complying to all occupational safety healthy requirements at all times; and imposed discipline in managing his/her own wastes.
- Report as much occurrence including near-misses and incidents related occupational safety health as he/she can in a written form and communicate it to his/her heads and/or OSH officer.
- Participate in any OSH endeavors and campaigns of the hospital to promote a health and safety culture; and comply with OSH policies and procedures and legal requirements.
- Contribute to the success of the OSHMS.
- Attend regular one-on-one OSH meetings
- Participate in OSH Performance Development Scheme
- Comply with OSH Job description.
- Commence an emergency response
- Raise OSH issue
- Cease work where there is an immediate and serious threat to the OSH
- All employees are personally accountable for their actions and are responsible for ensuring that they comply with infection prevention and control policies.
- Be aware of Mission, Vision and Values
- Comply with Law and regulations requirements
- Implement Standardized Hospital Wide management system
- Keep updated with most current updated guidelines, trainings, related policies procedures, plans and related documents in the shared folder, attend drills and share related quality activities and improvement projects
- Teamwork in departmental and interdisciplinary hospital wide team approach to Quality related activities monitor, improve and maintain the quality and patient safety hospital wide complying with Law and regulations requirements, DOH requirements, JAWDA requirements and JCIA accreditation requirements.
Duties and Responsibilities
- Designs all marketing collaterals and branding materials of the hospital-static, animated, print, digital, and online.
- Monitors the production, deployment, and installation of all marketing collaterals and branding materials.
- Coordinates offline, thematic, and tactical communication campaigns such as print ads, radio ads, car ads, outdoor ads, electronic ads, SMS promotions, press releases, among others.
- Coordinates and manages the relationship with all external agencies including advertising creative, advertising placement, public relations, transit media, electronic media, mobile media, website, digital marketing, among others.
- Coordinates and manages the relationship with all vendors for below-the-line marketing materials.
- Manages the official brand website and updates its content on a regular basis through the website agency.
- Manages the brand\xe2\x80\x99s online presence via website, social media platforms, (Facebook, Twitter, Instagram, YouTube, etc.), search engine optimization, and online advertising.
- Manages the brand\xe2\x80\x99s social media platforms through calendar creation, content creation, regular posting, answering inquiries/ comments/ feedback, and overall online community management/ engagement.
- Coordinates all community events including wellness camps, screening campaigns, health lectures Corporate Social Responsibility (CSR) activities, and customer retention events.
- Coordinates all medical events including medical conferences and Continuing Medical Education (CME) lectures for physicians and community-based doctors
- Assists all medical departments in developing educational materials and literatures for the guests/patients
- Assists internal stakeholders and departments in designing internal communication materials.
- Have a knowledge of a wide range of marketing concepts and processes.
- An excellent communicator
- Able to respond well to pressure, think creatively and critically.
- Proactive and able to take the initiative.
- Organized, detail-oriented and methodical
- Persuasive and diplomatic, with pleasing and professional personality.
- Have a good business acumen
- Work well in a team and with a wide range of people
- Able to work within a budget
- Perform his/her respective activities complying to all occupational safety healthy requirements at all times; and imposed discipline in managing his/her own wastes.
- Report as much occurrence including near-misses and incidents related occupational safety health as he/she can in a written form and communicate it to his/her heads and/or OSH officer.
- Participate in any OSH endeavors and campaigns of the hospital to promote a health and safety culture; and comply with OSH policies and procedures and legal requirements.
- Contribute to the success of the OSHMS.
- Attend regular one-on-one OSH meetings
- Participate in OSH Performance Development Scheme
- Comply with OSH Job description.
- Commence an emergency response
- Raise OSH issue
- Cease work where there is an immediate and serious threat to the OSH
- All employees are personally accountable for their actions and are responsible for ensuring that they comply with infection prevention and control policies.
- Be aware of Mission, Vision and Values
- Comply with Law and regulations requirements
- Implement Standardized Hospital Wide management system
- Keep updated with most current updated guidelines, trainings, related policies procedures, plans and related documents in the shared folder, attend drills and share related quality activities and improvement projects
- Teamwork in departmental and interdisciplinary hospital wide team approach to Quality related activities monitor, improve and maintain the quality and patient safety hospital wide complying with Law and regulations requirements, DOH requirements, JAWDA requirements and JCIA accreditation requirements.
- Bachelor\xe2\x80\x99s degree/diploma in Marketing or equivalent
- Computer literate and competent on windows application
- Minimum of 3 years of experience in the similar field
- Preferably with experience in healthcare environment
- Proficiency in English verbal and written communication
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Job Detail
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Job IdJD1607542
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationAbu Dhabi, United Arab Emirates
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EducationNot mentioned