Job Description

Key Responsibilities:

Digital Advertising & Growth:

Plan, manage, and optimize paid campaigns across Google Ads, Meta (Facebook & Instagram), YouTube, TikTok, Snapchat Track KPIs daily and ensure effective performance with cost-per-action goals Monitor app analytics and website traffic to identify growth opportunities Launch A/B testing and retargeting campaigns where relevant
SEO / ASO:

Manage and improve SEO for Website content (weekly content review and keyword updates) Manage ASO (App Store Optimization) for iOS and Android -- including titles, metadata, visuals, and store presence Perform competitor benchmarking and keyword tracking for search visibility
Content Monitoring & Quality Assurance:

Daily: check content accuracy, visuals, and functionality inside the mobile application Weekly: update and optimize editorial content on the website Flag technical or editorial issues across platforms and collaborate with design/content teams to resolve
Qualifications:

Minimum 3 years of hands-on experience in digital marketing or digital growth Strong knowledge of ad platform dashboards: Google Ads, Meta Ads Manager, TikTok Business, YouTube Studio Proven experience with ASO and SEO best practices Experience with app-based or media-driven projects preferred Basic understanding of analytics tools (Google Analytics, Firebase, Meta Pixel) Strong attention to detail and ability to spot design/copy issues quickly Self-starter, results-driven, and organized in deadline-based environments
Preferred Skills:

Arabic is a plus, but not required Basic CMS skills (WordPress, Webflow or similar) Interest in lifestyle, travel, or digital media landscape in the Gulf
Job Type: Full-time

Pay: From QAR5,000.00 per month