Digital Marketing Strategist

Dubai, United Arab Emirates

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Role:

As a digital marketing strategist, you will be responsible for developing, implementing, and managing digital marketing campaigns that promote a company\'s products.You will work closely with the marketing team to identify target audiences and create campaigns that will resonate with them.

Responsibilities:

Develop digital marketing strategies and plans that align with company goals and objectives.
Conduct market research and analyze customer data to identify trends and opportunities for growth.
Develop and manage digital marketing campaigns, including SEO/SEM, PPC, social media, email marketing, and display advertising.
Collaborate with the content marketing team to develop compelling and engaging content for digital channels.
Monitor and analyze campaign performance metrics and adjust campaigns as needed to improve performance.
Manage and optimize marketing automation and CRM systems to improve lead generation and customer engagement.
Work closely with sales teams to ensure alignment between marketing and sales goals and objectives.
Stay up-to-date with the latest trends and best practices in digital marketing and make recommendations for continuous improvement.

Requirements:

Bachelor\'s degree in marketing, communications, or a related field.
5+ years of experience in digital marketing.
Strong understanding of digital marketing channels and tools, including SEO/SEM, PPC, social media, email marketing, and display advertising.
Excellent analytical and problem-solving skills.
Strong project management and organizational skills.
Excellent communication and collaboration skills.
Experience with marketing automation and CRM systems is a plus.

Job Type: Full-time Ability to commute/relocate:

Application Deadline: 09/04/2023

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