Job Summary:
We are seeking a creative and tech-savvy Digital Marketing Specialist with strong photography skills to join our marketing team. This role is ideal for someone who is passionate about creating compelling visual content and leveraging it across digital platforms to drive brand engagement, traffic, and conversions.
Key Responsibilities:
Photography & Visual Content Creation (40%)
Plan, shoot, and edit high-quality photos for use across digital channels (website, social media, email, ads).
Manage and maintain a content library of images, ensuring brand consistency and asset organization.
Collaborate with product, events, or creative teams to capture visuals for campaigns, launches, and promotions.
Ensure all photography aligns with brand aesthetics and storytelling.
Digital Marketing Execution (60%)
Develop and execute digital marketing campaigns across social media, email, and paid advertising platforms.
Manage content calendars and schedule/post regular updates to social media platforms (Instagram, Facebook, LinkedIn, etc.).
Use SEO best practices to optimize images and written content for searchability.
Analyze campaign performance metrics (CTR, engagement, conversions) and adjust strategies as needed.
Support website updates, landing page creation, and blog publishing with relevant visuals and copy.
Job Type: Full-time
Application Deadline: 30/07/2025
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