Digital Marketing Specialist

Ras Al Khor, DU, AE, United Arab Emirates

Job Description

1. Performance Marketing & Paid Advertising



Plan, execute, and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn, and other platforms. Manage budgets, A/B testing, audience targeting, and campaign scaling. Monitor ROI to improve cost efficiency and lead generation performance.

2. SEO & Website Traffic Growth



Implement on-page and off-page SEO strategies to increase organic traffic. Conduct keyword research, competitor analysis, and SEO audits. Collaborate on content strategy to improve search rankings and visibility. SEO experience (technical + content).

3. Website Management (WordPress or Similar CMS)



Manage and update website content, landing pages, and plugins. Ensure strong website performance, mobile responsiveness, and user experience. Troubleshoot website issues and coordinate updates with developers as needed.

4. Analytics & Reporting



Track key metrics across Google Analytics, Google Tag Manager, CRM, and other tools. Generate weekly/monthly performance reports. Provide insights and recommendations to improve marketing effectiveness.

5. CRM & Lead Integration



Manage CRM workflows, automations, and lead pipelines. Ensure accurate lead tracking and integration across marketing platforms. Optimize lead nurturing sequences and attribution reporting.

6. IT & Technical Support



Provide basic desktop, software, and network support to internal teams. Troubleshoot system issues and coordinate with external IT vendors when needed. Maintain hardware, software licenses, and technology resources.

Qualifications



3+ years experience in digital ads & performance marketing. Strong knowledge of Google Ads, Meta Ads, SEO, and analytics tools. Automotive industry experience is a bonus. Strong analytical skills and understanding of ROAS/CPL/CPA metrics. Knowledge of HTML/CSS is a plus.
Job Type: Full-time

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Job Detail

  • Job Id
    JD2196803
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Ras Al Khor, DU, AE, United Arab Emirates
  • Education
    Not mentioned