Develop, implement, and manage digital marketing campaigns across various platforms (social media, search engines, email, etc.).
Analyze market trends and consumer behavior to identify opportunities for growth and engagement.
Optimize websites, landing pages, and ad campaigns to increase conversion rates and ROI.
Manage content creation and distribution on digital channels, ensuring consistency with brand messaging.
Conduct keyword research and implement SEO strategies to enhance organic search rankings.
Monitor and report on digital marketing performance using tools like Google Analytics, SEMrush, and social media insights.
Coordinate with design and content teams to produce engaging digital content (graphics, videos, blog posts, etc.).
Create and manage paid advertising campaigns (Google Ads, Facebook Ads, etc.) to drive traffic and leads.
Stay up-to-date with the latest digital marketing trends, tools, and technologies to ensure strategies remain competitive.
Job Profile
Bachelor's degree in Marketing, Communications, or related field.
2+ years of experience in digital marketing, SEO, SEM, or related roles.
Familiarity with digital marketing tools like Google Ads, Facebook Ads, HubSpot, and Mailchimp.
Strong analytical skills with experience in web analytics and campaign performance analysis.
Ability to think creatively and develop innovative marketing strategies.
Solid understanding of SEO, social media, and content marketing strategies.
* Excellent written and verbal communication skills.
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