with a strong grasp of social media algorithms, content trends, and audience psychology. This role demands a smart thinker who can effectively utilize the monthly marketing budget while producing viral content that drives engagement and brand visibility.
Key Responsibilities:
A. PPC Campaign Management:
Plan, launch, and optimize
PPC campaigns on Google Ads and social media platforms
(Facebook, Instagram, TikTok).
Maximize
ROI
from the monthly marketing budget through targeted audience segmentation and bid strategies.
Monitor performance metrics and provide actionable insights to improve results.
B. Content Creation & Organic Growth:
Develop
scroll-stopping content
(short-form videos, graphics, and copy) for platforms including Instagram, TikTok, Facebook).
Utilize tools like
Adobe Premiere Pro, After Effects, CapCut, DaVinci Resolve
for professional video editing.
Design high-impact graphics using
Adobe Photoshop & Illustrator
.
Apply
hook-based storytelling
techniques to capture and retain audience attention.
Research and implement trending
hashtags
, viral formats, and content strategies.
Leverage audience segmentation (in-market, affinity, lookalike) to tailor content and enhance engagement.
Analyze content performance using platform analytics to refine and improve future strategies.
Stay up to date with
social media algorithm changes
and content trends to maintain consistent growth.
Requirements:
Proven experience in
PPC campaign management
and
creative content creation
.
Expertise in
Google Ads
and
social media advertising platforms
.
Strong knowledge of
social media algorithms
(Instagram, TikTok, Facebook).
Proficiency in
Adobe Creative Suite
,
CapCut
, and
DaVinci Resolve
.
Creative mindset with a deep understanding of
audience psychology
and
content virality
.
Excellent storytelling, design, and video editing skills.
Ability to work independently and manage multiple projects under tight deadlines.
Job Type: Full-time
Pay: AED3,000.00 - AED4,000.00 per month
Application Question(s):
How much budget on an average monthly you used to spend on PPC campaigns in your previous role ?
How do you increase organic traffic on social media platforms ?
What is your salary expectations for this role ?
if shortlisted, how soon you can join our team ?
Experience:
PPC Campaigns: 1 year (Required)
Social Media Marketing: 1 year (Required)
* Digital Content Creation: 1 year (Required)
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