Job Description

Qualifications:

Language: English, Tagalog

Minimum of 3 years' experience in a similar role.

:

1.

Strategy & Planning

Develop and implement digital marketing strategies aligned with company goals. Identify target audiences and create customer personas. Plan budget allocation for online campaigns.
2.

Website & SEO Management

Optimize website content and structure for SEO (Search Engine Optimization). Conduct keyword research and track search rankings. Collaborate with web developers to improve site usability and conversion rates.
3.

Search Engine Marketing (SEM) & Paid Ads

Manage PPC campaigns on Google Ads, Bing Ads, and other platforms. Monitor ad performance, optimize bids, and improve ROI. Create A/B tests for ads and landing pages.
4.

Social Media Marketing

Manage company presence on social media (Facebook, Instagram, LinkedIn, TikTok, etc.). Plan and schedule engaging content (posts, reels, stories). Run paid social campaigns and track performance.
5.

Content Marketing

Coordinate with content creators to produce blogs, videos, infographics, etc. Ensure content is optimized for SEO and user engagement. Repurpose content across multiple platforms.
6.

Email Marketing

Build and segment email lists. Create and automate email campaigns (newsletters, promotions, follow-ups). Analyze open rates, click-through rates, and conversions.
7.

Analytics & Reporting

Use tools like Google Analytics, Google Tag Manager, and social media insights. Track KPIs (traffic, leads, conversions, ROI). Prepare reports and provide actionable recommendations.
8.

Conversion Rate Optimization (CRO)

Analyze user behaviour using heatmaps and analytics tools. Implement improvements to increase conversions on landing pages. Test different designs and messaging to boost performance.
9.

Marketing Automation & Tools Management

Use tools like HubSpot, Mailchimp, Hootsuite, or SEMrush. Automate repetitive marketing tasks for efficiency.
10.

Collaboration & Coordination

Work with designers, developers, and content writers to create campaigns. Coordinate with the sales team to align marketing with sales objectives. Staying updated with new digital marketing trends and algorithms.
Job Type: Full-time

Pay: AED2,500.00 - AED3,000.00 per month