Job Description

We are seeking an experienced and results-driven

Digital Marketing Manager (Group)

to lead and manage digital marketing initiatives across multiple brands/business units. The role requires strong expertise in

E-commerce and Performance Marketing

, along with proven leadership skills to build, guide, and scale a high-performing digital team. The ideal candidate will be responsible for driving online revenue, brand visibility, customer acquisition, and ROI-focused digital growth.

Key Responsibilities

Strategy & Planning

Develop and execute group-level digital marketing strategies aligned with business objectives Plan and manage annual digital marketing budgets, ensuring optimal ROI Drive E-commerce growth through data-driven campaigns and funnel optimization

E-commerce & Performance Marketing

Lead performance marketing initiatives across Google Ads, Meta Ads, marketplaces, and other paid channels Optimize customer acquisition cost (CAC), conversion rates, and ROAS Oversee website performance, landing pages, and conversion optimization strategies Monitor analytics, dashboards, and reporting to track performance and insights

Brand & Digital Presence

Oversee social media, content strategy, email marketing, and digital brand communication Ensure brand consistency across all digital platforms and touchpoints Collaborate with design, content, and sales teams for integrated campaigns

Team Leadership & Management

Build, mentor, and manage a digital marketing team (in-house and/or agencies) Set clear KPIs, conduct performance reviews, and support skill development Foster a collaborative, performance-driven team culture

Analytics & Reporting

Track, analyze, and report campaign performance and business impact Present insights, recommendations, and improvement plans to senior management Stay updated on digital trends, tools, and best practices
Required Qualifications & Experience

Minimum

7 years of relevant experience

in digital marketing Mandatory hands-on expertise in

E-commerce and Performance Marketing

Proven experience managing multi-brand or group-level digital strategies Strong leadership, people management, and stakeholder management skills Excellent analytical skills with strong understanding of digital metrics and KPIs Experience working with agencies, vendors, and cross-functional teams
Skills & Competencies

Strategic thinking with strong execution capability ROI-focused, data-driven decision-making Strong communication and presentation skills Ability to manage multiple projects and deadlines Adaptability in a fast-paced, performance-oriented environment
Job Type: Full-time

Pay: AED6,000.00 - AED8,000.00 per month